May 15, 2025

Covert Content to Cash

Covert Content to Cash
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Join Dr. Madeline Ann Lewis in a conversation with Shamara "Star" Cox, CEO, KarmelRose Productions. She is a TV Producer and Marketing Coach who helps successful 6 and 7-figure coaches and business owners get seen, get paid, and live free by creating binge-worthy videos on social media.Website: http://www.bookofstar.com Email: shamar@bookofstar.com

Success 4 Women is broadcast live Thursdays at 2PM ET on W4WN Radio - Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (www.talk4radio.com) on the Talk 4 Media Network (www.talk4media.com). Success 4 Women TV Show is viewed on Talk 4 TV (www.talk4tv.com).

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WEBVTT

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The topics and opinions expressed on the following show are

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solely those of the hosts and their guests, and not

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those of W four WN Radio It's employees or affiliates.

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We make no recommendations or endorsement for radio show programs, services,

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or products mentioned on air or on our web. No liability,

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explicit or implied shall be extended to W four WN

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Radio It's employees or affiliates. Any questions or comment should

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be directed to those show hosts. Thank you for choosing

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W four WN Radio.

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I got them.

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And here's why your content keeps getting This is so

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inspiring as opposed to how can I work with you?

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You're not just another business owner and you're an expert.

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Your clients get insane results and your work changes lives.

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But online your content's getting used instead of dollars. I

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had a client who was posting great content, but she

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was getting comments like you're so inspiring, this is so amazing.

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I showed her what to say in her videos without

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sounding sales y, and you know what happened next. One

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video brought in sixty thousand weeks. The same thing happened

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with Christina and she was booked up for two months

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with discovery calls. Yes, it's the difference creating content that

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sells mixed with Bible marketing secrets. Imagine your dream clients

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finding you every day on social media and not just

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through referrals. How would that impact your business? If you're

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a coach or a business owner with five thousand followers

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or more but you're not sure how to convert them.

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Or you're a coach where you're cat at ten k

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months and you want to know how you can scale

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to thirty k months and beyond. Comment challenge accepted and

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let me show you how to create content that sells

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in the Convert Content to Cash challenge.

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Wow, wasn't that exciting? And guess what you're going to

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get to meet her? Welcome to the Success for Women's Show,

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where you can view us on Talk for TV and

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listen to us on the Women for Women Network. I

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am doctor Madeline Ann Lewis your host, and my mission

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is to help women accelerate.

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The path to success.

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And today's topic is convert Content to Cash.

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And my guess is miss Shamara Cox.

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Let me just give you a little background on her,

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Shamara star Cox. She is the CEO of Carmel Rose Productions.

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She is a TV producer and marketing coach who helps

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successful six and seven figure coaches and business owner get seen,

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get paid, and live by creating binge worthy videos on

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social media. With over a decade in film and TV,

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including four years as a producer at a major network,

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Star walked away from it all when God called her

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to something greater. By applying biblical principles to her content,

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she quickly.

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Scaled to six figures. Now she's here to help you

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step into your next level of visibility, credibility, and profitability.

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I'd like to welcome to the Successful Women's Show, miss

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Shamara star Cox.

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Hi, I'm so happy to be here. Thank you so much. Well,

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you're reading my bio. I was like, who's that, lady?

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I mean, such energy your video. I mean, I just

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can't wait to find out all about that. But before

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we hop into that, I always ask I usually read

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the standard bio on my guests. But then I'd like

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to have the guests just to tell us. So tell

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our viewers and listeners what you want them to know

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about Shamara star Cocks.

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Yeah. Absolutely, that's such a great question. So to what

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to know about me is I'm really just a servant.

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I'm here to really help people and business owners have

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a platform where they can make an impact in this world,

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using their voice, using their videos, using their messaging. That's

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who I am in a nutshell.

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Wow.

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Wow, So now you've built a career as both a

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TV producer and marketing coach.

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Now that's phenomenal right there.

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How did those worlds collide and how does that give

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your clients an edge online?

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Oh yeah, that's such a great question. So I'm gonna

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take it back to when I was a kid. But

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I was a kid about teenage years, I used to

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write stories and composition notebooks composition nobooks, the black and

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white ones. So I used to write stories in it,

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I mean like handwritten novels. In these handwritten I had

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nine total, and I would have my friends reading the stories.

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They would love it, they would leave comments, and then

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I'll just keep writing more. And one of my friends,

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her father, his friend, heard that I was writing these

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stories and he loved it. He read the stories, he

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loved it, and he told me this is good enough

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to be on television. And so he had me starting

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to type the stories out and so from there, the

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stories actually never made it on television, but he put

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the seed inside of me that I started to pursue

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the career in television. So yep, So after going to college,

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I started to break into the television industry by interning

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at different companies and then finally I landed a role

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as a producer working at a plusing Networks and I

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absolutely loved it doing that, But in my final year

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at the company, I actually just got to a point

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where I just got so tired of being overlooked and underpaid.

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And God had said to me, quit your job, and

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I thought to myself, no one's doing that, Like it's

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a scary thing to listen to God tell you this

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thing where you don't know what's going to happen next.

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But I remember thinking to myself, this can't be my life,

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like I can't just be capped here. And so, listening

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by faith, I actually quit my job. I took some

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time to myself with God, and then he led me

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to start creating content full time. So around this time

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we're at fall twenty twenty, he led me to start

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creating content full time. And at this point in my life,

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I thought I was taking a step down from television

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because as I grew up, all I kept hearing was

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you want to get your stories on the big screen.

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You want to get them on the television. Once you're

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on television, you've made it. But here I was feeling

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like I took a step back in my career because

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now my content was on social media on a smaller screen.

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But my video started going viral and I started reaching

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more people on their phones than I ever did working

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in television. And so as my videos were going viral,

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follower account was going up, so my bank account was not.

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So I remember going back to God and asking it, Okully,

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we're getting followers, but no money, Like, what do I

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need to do? And that's when he led me to

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actually start my business. So I started my business, and

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I was scared, and I'm pretty sure that there are

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people here now where you're called to take a leap

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of faith and you're afraid. That's where I was. But

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I'm happy I did it anyway because where I am now,

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I get to use the skills that I learned in

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television in order to help people to create amazing video

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content so they can reach their audience and make an impact.

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So that's pretty much money.

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Wow.

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I mean just from doing those I guess journals of

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you if you will, and someone saw them and plan

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at that seed, and here we are.

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Today exactly now.

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A lot of six and seven figure business owners rely

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on word of mouth.

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So we all know that why do you believe that

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strategy alone isn't enough?

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Yeah, that's such a great question, and that's because of

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how society has shifted today. Like there are so many

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business owners and so many brands where they're called to

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reach a larger audience, and in order to reach that

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larger audience, social media and online really plays a part.

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So oftentimes when I'm running into business owners who are

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doing word of mouth referrals in person networking, they can

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only reach what so many people, right, maybe fifty people

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at a networking event, if they're on stage speaking, maybe

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three hundred people. But the power of videos in social

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media allows you to reach thousands of people in just

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a couple of minutes. And that's what I learned. When

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I first started posting video content, I was reaching twenty

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five hundred people in just thirty minutes. I would reach

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five thousand people in one hour, and I'm like, oh wow,

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just from one video, right, And then and then the

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lead flow is so massive as well. I was getting

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five to twenty leads in one hour just from one video, right,

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And so I started teaching my clients how to do

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the same thing. And what happens is if you have

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a business that's built on water of about the referrals, congratulations,

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I'm pretty sure it's doing amazing.

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And if you're.

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Ready to accelerate, that's when you take it and you

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put it online so that you can reach more people. Now,

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there are some people where they just feel like, I

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don't want to be online. I tried social media. It

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doesn't work. The reality, it does work. You just have

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to have the right strategies and the right content. Because

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what a lot of people don't realize is that social

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media is marketing. This is just another Yeah, it's a

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marketing strategy. And oftentimes some business owners when they're just

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starting out online, they think, if I just go viral,

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then I'll be able to reach my people. A lot

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of times you don't go viral, right, but if you

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are consistent in what you're doing, you can still reach

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the right people in a short amount of time and

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significantly increase your business.

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Wow. Now, when you talk about your videos did so well.

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They did all listen an hour, and I mean, what

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were you Was it something special you were doing?

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Were you like dancing on your head or you know?

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You know? And I asked that because you know, you

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know these sometimes these people do these like these TikTok videos.

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They're doing all this crazy stuff, and all of a sudden,

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these videos go viral and I might be sitting there

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reading something from a book or something that I've written,

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and they're all like, I don't want to see that,

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Let's slide to the next one.

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Okay, Oh my goodness. That's so funny and so true.

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And because of that, there are a lot of experts

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where they're like, I don't want to be on Instagram,

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I don't want to be on TikTok. I don't want

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to do videos if I have the lipsync and dance around.

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So I'll tell you right now, I did not dance

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and I don't know how to dance on my head.

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So that is those are not the videos that went

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viral for me. But the videos that did go viral

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are the ones that I am authentically connecting with my audience.

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Right So I was when I first started, I was

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heavily using my editing skills, because as I worked in television,

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I would produce and I would edit videos. So I

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would heavily edit my videos, and those are the videos

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that did really well and people were gravitating towards that.

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But the videos that made me money were the videos

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where I showed up as the expert. But here's the

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thing about showing up as the expert. You want to

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show up as the expert and teach the thing that

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people want to pay you for. And I think oftentimes

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people show up and they just teach anything because they're like,

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I'm the expert. This is what they teld me to do.

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Put out educational content. I learned very early on that

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it's not about teaching just anything, but you want to

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teach the thing that people will actually pay you for.

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And so those are the videos that were able to

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reach a lot of people in a short amount of time,

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but then also was able to get sales on top

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of that. And so when I started doing that, yes,

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I would do some extra editing, but what I really

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recognized people or track the two, was my personality because

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I learned something a long time ago, right and actually

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had learned from Jesus. Jesus said, my sheep know my voice,

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and another they will not follow where you go exactly.

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And so it's the same thing with us. Where there

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are people who are attracted to our voice, there are

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people who are attached to our voice. And if you

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just show up in your authenticity, show up in your personality,

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and you're teaching the thing that they want to pay

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you for, then you don't have to worry about if

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it's going viral or not. You really just focus on

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creating those deep connections with their audience, and then from

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creating the connections they want to work with you.

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Right.

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You know, it's funny you said that because that very

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scripture was on this morning as I was driving to

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my exercise class, and here you go and you bring

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it up again.

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That's amazing. Maybe I should I.

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Should be applying those biblical principles too. All I need

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one more confirmation, right, Okay, there we go.

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I love how God does that though, Like that is

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so hilarious. I was talking about it earlier in my

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live video because I wanted my audience to really understand

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that your job is just to show up and to

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show up strategically. And God's job is to send the people,

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because the people are already waiting for you. If you

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position yourself in a way, they will find you, so

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you don't have to do anything extra. I worked with

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a client where she hired me after working with another

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social media manager, and she said, I don't like doing

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videos because that manager had me live singing and dancing.

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And I'm like, oh, that's a horrible strategy. We want

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to make sure that when we're doing marketing that we're

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in alignment with who we are, because when you're in

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alignment with who you are, then you can attract the

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people who are in alignment with who you are.

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Right.

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Wow, that is so oh my goodness, that is so interesting.

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And I know, you know, I do videos all the time,

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little short clips sometimes maybe you know, every now and

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then I may do a long ruld most of by

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five minutes or like that.

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But I guess I never looked at it like that.

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I always wanted to put out content, valid content, you know,

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like you said on something that I did. But I

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listening to you, I see now that I might need

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to pivot a little bit in doing that, So I'll

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probably be talking to you. Okay, come on through, Come

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on through Like, now you talk about helping clients create

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binge worthy video, What exactly does that mean and why

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is it so important for today's social media?

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Oh, that's such a great question. And so I'll answer

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your your second question first, which is whatever you binge

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you by, that's just a fact, and that's just a

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society that we are in. We're in a society where

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people have Netflix, they have YouTube, they have Hulu, they

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have Disney Plus, you name the platform. They are binging

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the content and paying for it every month, and they

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are not bothered that they're paying for it. So what

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I do is I show my clients how you can

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create that same exact experience on your page, so that

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now you're taking your audience from just browsing toinging to buying,

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right because they're already doing it. And so what does

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it entail to get your audience to binge? Well, actually,

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let me ask you this question. What makes you binge?

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Well, it has to be something that I really like,

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you know, like chocolate.

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So if it's up there in the.

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Category with chocolate, I will binge on it.

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Okay, I love it. But notice the first thing you said,

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it has to be something that I really like, right,

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And so that's the content that we're putting out. It's

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content that people really like. When I ask that question

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to a lot of my audience, typically they'll say things

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like the storyline makes them binge, the guest makes them binge,

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who the artist is, who the celebrity is, or if

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it keeps them on the edge of their seat because

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they want to know what's going to happen next or cliffhanger. Right,

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So this is this is an experience, and if we

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went deeper into why you love chocolate, I'm pretty sure

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it's because it creates an experience for you. So our

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goal when we're showing up in our videos and we're

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creating content is to create an experience for our audience

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so that they don't want to leave your page. And

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this actually rewards you because every platform, Instagram, TikTok, LinkedIn, YouTube,

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their goal is to keep you on their platform. So

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if you are now creating content that people are binging

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and you're helping them to stay on the platform, guess

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what the algorithm is going to reward you by keep

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pushing your content out right, So we're just using this

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strategy to work with the algorithm. So that you can

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reach your people right and now as they're binging your content,

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and then you have it strategically set up to sell

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as well. The next logical step for your audience is

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to go ahead and buy, because they're already accustomed to

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binging and buying.

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And that makes sense because you know, you can actually

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sit on Facebook, scroll and looking at stuff for hours.

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You will literally forget the time just you know, especially

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if you start looking at some of the videos on there,

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because like going from one video to the next video,

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and it could be and it's funny because for example,

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right now.

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You know, we got the boots on the ground videos.

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So at one point on Facebook looked like every time

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you scroll there was somebody doing boots on the ground,

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teaching you boots on the ground, the little babies doing

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boots on the ground. I text my girlfriend one day,

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I said, you know what, I am literally sick of

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this all right now.

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When something's trending, people will run with that trend.

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Oh my goodness, goodness.

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It was unbelievable. I mean, Grandmother's and everything else. They

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were all doing boots on the ground. So I get,

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I get what you're saying. If they you know, if

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it's if it's something they like, they will definitely.

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They'll spend hours on it just looking.

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At it and reading it or whatever, and like you say,

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possibly buy it too. That's what the ultimate goal is

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to exactly convert.

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To a client. So thus content to.

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Get there, you call you nail it. And I've had

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clients that have actually created content that their audience have binged,

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and right from binging, they went ahead and purchased and

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actually said I already knew that I wanted to work

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with you because I was watching your content right And

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oftentimes what people don't realize is that social media, or

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really any type of online platform, it's your new resume,

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it's your new portfolio. Like before someone decides to work

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with you, they're automatically googling you, googling you and seeing

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if your website pops up, and seeing what social media

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platforms pop up. It's not like back in the day,

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back in my day when I was grown up, when

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people were just looking at your where people were just

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looking at your resumes and calling you in for interviews.

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Like people are actually checking out your social media platform

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because they want to make sure that you are who

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you say you are. And this is why alignment is

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so important, because you don't want people coming to you

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and you're out of alignment will frustrate you and stress

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you out. So I always teach my clients you want

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to be in alignment with who you are, your personality,

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because your personality is what's going to attract your audience.

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Absolutely that.

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Oh my goodness, that is so true, which leads me

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to the next question because it's talking about the mindset.

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So what's one of the biggest mindset shifts successful entrepreneurs

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need to make when transitioning from referrals to building a

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personal brand online.

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Oh that's such a good question, and I have like

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so many mindsets that come to mind, so let me

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think of the one. The one that I really want

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to talk about is that it's not icky to sell

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in your videos. Oftentimes they're so like the business owners

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who are offline and mainly getting their clients through word

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about their referrals. They can sell one on one, they

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can read the room, they can pick up on what's

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going on, they can read the person's face, and then

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they can sell that way and for them, they feel

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comfortable doing that. But when it comes to doing it

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on video, there's no one to look at, it's just you,

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and so then they start feeling awkward, and then they

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think like, well, if I ask for the sales it's

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going to make me sound salesy. It's going to come

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off ikey. Then I start feeling icky. And so what

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we do is we help you to get over that

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fear of sounding salesy, get over that discomfort of being

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able to sell to your audience, because the reality is

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they want to buy from you. Like we are a

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society where we are accustomed to buying. Now, we don't

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want to be sold too horribly, of course, like nobody

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wants to buy from a cheesy car salesman, but we

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definitely want to buy from the person who is authentic,

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who operates an integrity, who is an expert that can

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help us get our transformation. So once my clients understand, okay,

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here's how I need to show up, and it's not

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wrong to sell to my audience, it's not icky to

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sell to my audience, I can actually just serve them

401
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add value and then ask for the offer and they'll

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start buying. Then once they have that mindset shift, then

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they start doing it. The other thing is really just

404
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being confident on camera, Like that's the biggest thing, being

405
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confident when you go live, being confident in your pre

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recorded content. And a lot of times it's because of

407
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how we view ourselves. Am I going to mess up? Well,

408
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I embarrass myself? Will someone leave a bad comment? And

409
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once you start to understand, actually, people are waiting for

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me to show up. They want to see me I

411
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can change their life. What I have is a life

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altering service that can really help them. When you start

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to understand that, then you show up differently. You show

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up now with the mindset of impact. You show up

415
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now with the mindset of I want to reach the

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masses because my message is going to transform lives. So

417
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just those two mindset shifts and then they're good to go.

418
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Wow, wow, that is That is incredible because one of

419
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the things I always you know, whenever I deal with

420
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someone in my business, the first thing we do talk

421
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about is their mindset, because you got to see where

422
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their hand is, where they're coming from, you know, how,

423
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like you said, how they look at themselves, what they

424
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think about themselves. So and when you're in business or

425
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in a career and you want, especially in a career,

426
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where you want to move up to the top level,

427
00:22:12.960 --> 00:22:16.559
you have you have to put yourself out there, and

428
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you know, so people can know who you are, recognize you.

429
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But you have to be comfortable doing it too, you know,

430
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because you're going to wind up an audience.

431
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So that that's just how things go.

432
00:22:28.839 --> 00:22:33.279
And speaking of visibility, how do you help your clients

433
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get seen by the right people, especially if they don't

434
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think they're content creators?

435
00:22:40.799 --> 00:22:45.000
Oh, that is so good, Especially if you don't think

436
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that you're a content creator in this society today, when

437
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you are building a business online, especially and it's just

438
00:22:51.920 --> 00:22:54.200
you or you have a small team, you are actually

439
00:22:54.240 --> 00:22:57.559
the person who is everything. You're the marketing consultant, you

440
00:22:57.599 --> 00:23:00.000
are the CEO, you are the CFO, and you are

441
00:23:00.119 --> 00:23:02.799
the content creator as well, right, and so in order

442
00:23:02.839 --> 00:23:06.119
to increase your visibility creating content, there are several things

443
00:23:06.119 --> 00:23:08.720
that you can do if you don't feel comfortable editing

444
00:23:08.759 --> 00:23:12.799
your videos. I always recommend doing live videos because it's

445
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long form content that you can take and just repurpose

446
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all over your platform. Right now, even though I said

447
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that it's really important to know your messaging because I

448
00:23:23.160 --> 00:23:24.920
see people do this all the time. They're taking their

449
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long form content, they're chopping it up, they're pushing it out.

450
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It gets zero views, zero comments, and that's because you

451
00:23:31.480 --> 00:23:35.000
haven't identified who your dream client is and what is

452
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it that they want to hear from you. That part

453
00:23:37.279 --> 00:23:40.000
is super important. Now it's easy when you're getting clients

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00:23:40.039 --> 00:23:41.680
through word a mouth and referrals, you really don't have

455
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to worry about that because you're coming highly recommended. But

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when you're online, people don't know you yet, so you

457
00:23:47.559 --> 00:23:50.119
actually have to speak to their desires, speak to their

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pain points, show them how you can help them, help

459
00:23:52.960 --> 00:23:55.119
them to get over their own limiting beliefs so that

460
00:23:55.200 --> 00:23:57.480
they can actually work with you. And so your content

461
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should always be focused on who you're a audiences, who

462
00:24:00.839 --> 00:24:02.279
it is that you want to serve, who it is

463
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that you want to help, And I just want to use.

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This example is found in Matthew eleven, verse twenty eight.

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This is where Jesus he actually is starting his ministry here,

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and the first thing he says when he's starting his

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ministry is come to me, all who are weary and

468
00:24:18.000 --> 00:24:21.119
heavy laden, for I will give you rest. This one

469
00:24:21.160 --> 00:24:24.960
sentence alone really helps us to understand that you have

470
00:24:25.039 --> 00:24:27.400
to call your people to you. That's what your content

471
00:24:27.440 --> 00:24:29.319
should be doing. Should be calling your people to you.

472
00:24:29.559 --> 00:24:32.200
But listen to this. He said, come to me, all

473
00:24:32.200 --> 00:24:35.440
who are weary and heavy laden. He called them by pain.

474
00:24:36.039 --> 00:24:38.440
He didn't just call them, He called them by pain.

475
00:24:38.799 --> 00:24:40.839
And we know that they came because he healed so

476
00:24:40.960 --> 00:24:43.680
many people. So when you are creating your content, you

477
00:24:43.720 --> 00:24:45.799
should be calling out the pain points of your dream

478
00:24:45.839 --> 00:24:48.160
clients because that is how they're going to hear you.

479
00:24:49.039 --> 00:24:51.119
And then you should show them how you can help them,

480
00:24:51.240 --> 00:24:52.920
because that is how they're going to buy from you,

481
00:24:53.119 --> 00:24:55.000
because they know I don't want to be in pain

482
00:24:55.039 --> 00:24:57.079
anymore and this person can help me out of it.

483
00:24:57.880 --> 00:24:58.240
Wow.

484
00:24:58.480 --> 00:25:02.799
And you know that's act how marketing is pretty much

485
00:25:02.839 --> 00:25:05.759
set our marketing, I guess marketing and sales is set up.

486
00:25:06.119 --> 00:25:09.000
You find the person's pain punk, you know, the pain point,

487
00:25:09.119 --> 00:25:12.559
and that's what you know, speak to that pain point.

488
00:25:13.000 --> 00:25:15.759
But that is I'm like, don't make me get up

489
00:25:15.799 --> 00:25:17.240
here and do Hans now.

490
00:25:17.119 --> 00:25:20.440
Okay, I'm here for it.

491
00:25:22.519 --> 00:25:26.960
Oh my goodness, this is so and again it brings

492
00:25:27.000 --> 00:25:33.240
me right into the next question where you blend biblical

493
00:25:33.319 --> 00:25:37.880
principles into your marketing. Can you share what Bible marketing

494
00:25:38.039 --> 00:25:43.200
secrets are and how they've transformed your client's businesses.

495
00:25:43.680 --> 00:25:47.079
Oh, this is probably my favorite question, and I've been

496
00:25:47.119 --> 00:25:49.119
doing it the entire time that we were talking. So

497
00:25:49.200 --> 00:25:50.799
I just want to share a quick story before I

498
00:25:50.880 --> 00:25:53.359
go really into it. But I remember when I first

499
00:25:53.400 --> 00:25:56.119
started my business. This was like twenty twenty one. This

500
00:25:56.200 --> 00:25:58.599
is after my content was going viral. God told me

501
00:25:58.640 --> 00:26:03.920
to start my business, and I remember hiring two business coaches,

502
00:26:04.200 --> 00:26:08.119
and both of these business coaches were teaching Biblical principles

503
00:26:08.119 --> 00:26:11.160
for your business. My mind was completely blown because I

504
00:26:11.160 --> 00:26:13.000
grew up in a church. I grew up studying the Bible.

505
00:26:13.359 --> 00:26:15.960
I know the Bible very well, but I had no

506
00:26:16.079 --> 00:26:18.599
idea that it can help you in business. I thought

507
00:26:19.000 --> 00:26:21.880
it was really just for except Jesus Christ as your

508
00:26:21.920 --> 00:26:24.119
personal Lord and savior. And then they started showing me

509
00:26:24.200 --> 00:26:26.720
other things, and I said, well, Lord, if they can

510
00:26:26.799 --> 00:26:29.119
use this for business, can you teach me how to

511
00:26:29.160 --> 00:26:33.160
teach content and Christ? And thus Bible Marketing Secrets was born.

512
00:26:33.640 --> 00:26:35.839
And what Holy Spirits started to do. He started to

513
00:26:35.839 --> 00:26:38.200
show me scriptures that I grew up on, but he

514
00:26:38.240 --> 00:26:41.160
started showing me the marketing aspect of it. Like just

515
00:26:41.240 --> 00:26:44.599
like when I gave you Matthew eleven twenty eight. Right

516
00:26:44.839 --> 00:26:47.720
like that, he was like, in marketing, you have to

517
00:26:47.759 --> 00:26:50.400
call your people by pain, but that not just that,

518
00:26:50.440 --> 00:26:52.599
you also got to serve them, right like every time

519
00:26:52.720 --> 00:26:57.079
Jesus showed up, he served his audience. Jesus had one mission,

520
00:26:57.119 --> 00:26:59.480
which was to save the world. But he had a

521
00:26:59.519 --> 00:27:02.279
two parts strategy to do that, and that two part

522
00:27:02.319 --> 00:27:05.200
strategy was to grow his following and then convert his

523
00:27:05.359 --> 00:27:08.799
followers into believers. Well, guess who else has this two

524
00:27:08.839 --> 00:27:13.160
part strategy? Everyone who's using social media. Our two part

525
00:27:13.160 --> 00:27:16.559
strategy is to grow our followers and convert our followers

526
00:27:16.599 --> 00:27:20.400
into buyers. But what are buyers. Buyers are believers who

527
00:27:20.480 --> 00:27:24.359
believe that you can help them get their transformation. And

528
00:27:24.440 --> 00:27:27.000
when I understood this, I said, oh my goodness, Jesus

529
00:27:27.039 --> 00:27:30.799
was marketing and selling the entire time, the entire time.

530
00:27:30.880 --> 00:27:33.240
And so I started teaching this to my clients, to

531
00:27:33.279 --> 00:27:36.039
my audience, and they love it, and they love it

532
00:27:36.200 --> 00:27:39.559
whether they are Christian, Atheist, agnostic, Muslim. I've worked with

533
00:27:39.640 --> 00:27:42.319
all different types of people, all because a lot of

534
00:27:42.359 --> 00:27:44.559
people have a sense of the Bible or they know

535
00:27:44.640 --> 00:27:49.039
the Bible and they recognize that biblical principles do not discriminate.

536
00:27:49.319 --> 00:27:51.119
Don't care if you're Christian or not. It is going

537
00:27:51.160 --> 00:27:53.640
to work for you as long as you work it.

538
00:27:54.279 --> 00:28:00.519
Okay, wow, And that makes total sense. And I think

539
00:28:01.079 --> 00:28:05.359
until you said that and explained it that way, I

540
00:28:05.400 --> 00:28:11.880
never looked at it that But it's like wow, aha,

541
00:28:12.039 --> 00:28:12.799
moment here.

542
00:28:14.119 --> 00:28:17.559
It is. I mean, it is, it really is. So.

543
00:28:18.519 --> 00:28:21.400
I know many business owners though, say that they're too

544
00:28:21.440 --> 00:28:25.039
busy for social media. What's your take on that and

545
00:28:25.119 --> 00:28:29.480
how do you help them to show up consistently without

546
00:28:29.480 --> 00:28:30.519
burning out?

547
00:28:30.680 --> 00:28:32.880
Oh that's so good. Yeah, if you're too busy to

548
00:28:32.880 --> 00:28:35.480
show up on social media, hire a team, Like that's

549
00:28:35.559 --> 00:28:38.079
just the simplest answer is to hire a team. Now,

550
00:28:38.079 --> 00:28:40.279
some people watching are probably like, I can't hire a

551
00:28:40.400 --> 00:28:43.240
team right now. I'm not in that space. So then

552
00:28:43.480 --> 00:28:45.880
so then the next thing is to repurpose your content, right,

553
00:28:45.960 --> 00:28:49.240
And so we teach you strategies where you can create content,

554
00:28:50.240 --> 00:28:52.920
create content and safe time, right because if you need

555
00:28:52.960 --> 00:28:55.200
to focus on clients, your family and all those things,

556
00:28:55.440 --> 00:28:57.839
then what we do is we show you how to

557
00:28:57.920 --> 00:29:01.440
see the content in your everyday life. So shooting, putting up,

558
00:29:01.480 --> 00:29:04.079
picking up your phone shooting it while you're in meetings,

559
00:29:04.240 --> 00:29:07.079
while you're on live videos shooting you're using that content

560
00:29:07.359 --> 00:29:10.400
in order to release it across social media platforms while

561
00:29:10.400 --> 00:29:12.440
you're walking down the street. Like, we just show you

562
00:29:12.480 --> 00:29:14.799
different things that you can do so you can save

563
00:29:14.920 --> 00:29:18.000
time while you are creating content. Now, I always recommend

564
00:29:18.160 --> 00:29:20.160
to depending on what level you are in your business,

565
00:29:20.200 --> 00:29:23.160
so at least always have a VA. This VA should

566
00:29:23.160 --> 00:29:26.359
be a lead generation VA who can actually go out

567
00:29:26.400 --> 00:29:28.559
and get you leads so that you can continue to

568
00:29:28.599 --> 00:29:32.079
increase your sales. I see business owners oftentimes they hire

569
00:29:32.119 --> 00:29:35.319
a regular VA who's just posting their content, and it's

570
00:29:35.359 --> 00:29:38.079
like that's nice and all, but if your content isn't performing,

571
00:29:38.319 --> 00:29:40.000
you still need someone to go out and be able

572
00:29:40.039 --> 00:29:43.079
to have the conversations with your audience. So coupling your

573
00:29:43.160 --> 00:29:46.279
lead generation VA with the content that's saving you time,

574
00:29:46.519 --> 00:29:48.319
that's going to help you to take off and really

575
00:29:48.319 --> 00:29:50.319
just build your social media platform in a way that

576
00:29:50.799 --> 00:29:53.079
one you never thought that you could do it. Feeling

577
00:29:53.119 --> 00:29:54.440
like you don't have enough time.

578
00:29:54.759 --> 00:29:58.799
Wow, yeah, because you know there's a lot of social

579
00:29:58.880 --> 00:30:01.880
media sites out there, and you really, you know, you

580
00:30:02.039 --> 00:30:05.319
really don't have time to if you want to stay

581
00:30:05.400 --> 00:30:09.880
visible post on all of them, or be effective.

582
00:30:10.759 --> 00:30:12.519
To be effective on all of them.

583
00:30:13.000 --> 00:30:15.440
And so I got to ask you this question, and

584
00:30:15.480 --> 00:30:20.039
only because someone came to me earlier this week and

585
00:30:20.359 --> 00:30:24.079
she we were talking about some things she was trying

586
00:30:24.119 --> 00:30:26.240
to do, and one of the things she said she

587
00:30:26.319 --> 00:30:27.279
was setting.

588
00:30:27.079 --> 00:30:28.759
Up a Wikipedia page.

589
00:30:28.920 --> 00:30:34.720
And I asked her, now, yeah, Wikipedia, But I asked her,

590
00:30:34.920 --> 00:30:37.480
how is she on like LinkedIn? Are you you know,

591
00:30:37.599 --> 00:30:40.640
is your LinkedIn page current? And she said, well no,

592
00:30:40.920 --> 00:30:44.400
She kind of wanted to focus on the Wikipedia page.

593
00:30:44.440 --> 00:30:46.920
And I kept that and I kind of like, well,

594
00:30:46.920 --> 00:30:48.000
why Wikipedia?

595
00:30:48.440 --> 00:30:51.000
Because I remember when I was in school, especially when

596
00:30:51.039 --> 00:30:52.759
I was doing my doctorate degree, one of the things

597
00:30:52.839 --> 00:30:55.519
they told us was, you know, some a lot of times,

598
00:30:55.680 --> 00:30:58.319
don't use any information from there because a lot of

599
00:30:58.319 --> 00:31:01.200
times it's not factual. I know, she's setting up this

600
00:31:01.279 --> 00:31:04.279
page is her personal page, so she it will, you know,

601
00:31:04.400 --> 00:31:07.240
more than likely have factual information. But what do you

602
00:31:07.319 --> 00:31:10.880
think about a Wikipedia page as opposed to and I

603
00:31:10.920 --> 00:31:14.279
know we're kind of veering off here, a Wikipedia page

604
00:31:14.319 --> 00:31:17.960
as opposed to a LinkedIn page as it relates to

605
00:31:18.039 --> 00:31:21.039
social media and making sure when someone looks you up,

606
00:31:22.480 --> 00:31:26.960
you know it's they come out with a valid information

607
00:31:27.160 --> 00:31:30.359
or will they go to a Wikipedia page as opposed

608
00:31:30.400 --> 00:31:31.480
to a LinkedIn page.

609
00:31:31.680 --> 00:31:34.400
Do you think that's such a good question. Actually, you're

610
00:31:34.400 --> 00:31:37.079
the only person ever in my entire time doing this

611
00:31:37.200 --> 00:31:38.880
to ever ask you a question like that, So that

612
00:31:39.000 --> 00:31:43.559
is such a unique question. And for the same reasons

613
00:31:43.640 --> 00:31:46.000
you mentioned, which is also when I was going to school,

614
00:31:46.039 --> 00:31:48.880
they did tell us that Wikipedia it doesn't have enough authority,

615
00:31:49.240 --> 00:31:51.400
right right. And then also another thing, I don't know

616
00:31:51.440 --> 00:31:53.799
if Wikipedia is still doing this, but they've been going

617
00:31:53.799 --> 00:31:55.680
out of business for the last couple of years and

618
00:31:55.720 --> 00:31:58.480
asking people to donate to them, and we don't know

619
00:31:58.519 --> 00:32:00.519
at what point they may end up going on business.

620
00:32:00.599 --> 00:32:04.160
But to what I would recommend is that you build

621
00:32:04.160 --> 00:32:08.359
your authority on social media because especially when you have

622
00:32:08.440 --> 00:32:11.319
the SEO and keywords and you people are typing certain

623
00:32:11.359 --> 00:32:13.680
things up, the first thing that pops up is content.

624
00:32:13.720 --> 00:32:15.839
Like when you go to Google and you type in

625
00:32:15.839 --> 00:32:18.680
a question, the first thing that pops up is content,

626
00:32:18.720 --> 00:32:21.440
whether it's a blog or it's a LinkedIn page or

627
00:32:21.559 --> 00:32:24.440
YouTube video. TikTok videos have been posting up a lot

628
00:32:24.519 --> 00:32:27.200
now too, because we're really in a society that people

629
00:32:27.279 --> 00:32:30.799
want to consume content and the way that they are

630
00:32:30.839 --> 00:32:34.559
consuming content. There are studies that have shown that people

631
00:32:34.640 --> 00:32:38.759
can retain ninety five percent of the video more than

632
00:32:38.759 --> 00:32:42.799
they would reading anything. Right, videos are shared twelve hundred

633
00:32:42.799 --> 00:32:45.880
percent more than anything else. And I can prove it

634
00:32:45.920 --> 00:32:48.319
to you. When was the last time someone sent you

635
00:32:48.359 --> 00:32:50.680
an email? And I don't mean like, I don't mean

636
00:32:50.720 --> 00:32:53.200
you're on someone's email list. I mean a friend thought

637
00:32:53.200 --> 00:32:54.920
of you, was like, hey, I had this, this email

638
00:32:54.960 --> 00:32:57.160
came to me. I want to forward it to you. Right,

639
00:32:57.279 --> 00:32:59.680
The answer is probably never. I don't know anyone who

640
00:32:59.680 --> 00:33:02.880
forwards emails to anyone, Right, maybe one, two, whatever. But

641
00:33:02.920 --> 00:33:04.519
if I asked you when was the last time you

642
00:33:04.559 --> 00:33:07.559
got a video, you probably got ten thousand just just

643
00:33:07.640 --> 00:33:10.200
in this thirty minutes of us talking. Right, So I

644
00:33:10.240 --> 00:33:13.440
would focus on the content that is most likely to

645
00:33:13.519 --> 00:33:18.039
pop up when someone actually ask a question. Notice I

646
00:33:18.079 --> 00:33:20.759
didn't say someone types my name in because for the

647
00:33:20.799 --> 00:33:23.559
most part, the people that you're attracting online, they don't

648
00:33:23.559 --> 00:33:26.079
know your name yet. But what they do know is

649
00:33:26.079 --> 00:33:28.799
that I have a problem, and they're typing that problem

650
00:33:28.839 --> 00:33:32.440
into Google. And you want yes, and you want your

651
00:33:32.519 --> 00:33:35.759
content to pop up. That solves that problem. Absolutely.

652
00:33:36.599 --> 00:33:39.200
I am so glad you said that. Because I was

653
00:33:39.240 --> 00:33:42.079
on the fence, I didn't want to push the person

654
00:33:42.160 --> 00:33:45.759
about this, but I did keep, you know, asking questions

655
00:33:45.799 --> 00:33:50.119
to why Wikipedia, and they felt they had, you know,

656
00:33:50.240 --> 00:33:53.440
valid reasons for that. But now that you know, you've

657
00:33:53.519 --> 00:33:56.759
explained all of that, and I thought, again, I remember

658
00:33:57.000 --> 00:33:59.160
just going back for when I was in school, but

659
00:33:59.200 --> 00:34:00.839
then I thought maybe things.

660
00:34:00.599 --> 00:34:04.359
Have changed, you know, and wasn't aware because.

661
00:34:04.119 --> 00:34:08.119
I don't really I don't use Wikipedia, so I wasn't aware.

662
00:34:08.400 --> 00:34:10.559
And I also wasn't aware about the fact that they

663
00:34:10.559 --> 00:34:13.880
were asking for the donations and they possibly going out

664
00:34:13.920 --> 00:34:18.159
of business, which now I know and I have some information,

665
00:34:18.400 --> 00:34:21.000
and yes, I'm gonna steal what you just told me

666
00:34:21.360 --> 00:34:25.119
and her so that she does not waste her time

667
00:34:25.239 --> 00:34:28.719
kind of doing that may not it may not help,

668
00:34:29.239 --> 00:34:32.400
and that was my concern in the beginning because I

669
00:34:32.440 --> 00:34:36.360
didn't know if her using that Wikipedia page would even

670
00:34:36.480 --> 00:34:39.719
help her in any way for what she's trying to do.

671
00:34:39.840 --> 00:34:43.039
So thank you. I appreciate you answering that question. Like

672
00:34:43.079 --> 00:34:45.880
I said, I know I kind of veered off topics.

673
00:34:46.400 --> 00:34:48.519
That was good, though it technically is still on topic

674
00:34:48.599 --> 00:34:52.519
because I focus on marketing told like digital marketing period.

675
00:34:52.920 --> 00:34:54.960
So my goal is to make sure that my clients

676
00:34:54.960 --> 00:34:57.960
and my audience is using the most effective way of marketing.

677
00:34:58.199 --> 00:35:02.119
Because again, our opportunity an opportunity to reach a lot

678
00:35:02.159 --> 00:35:04.119
of people in a short amount of time, and so

679
00:35:04.199 --> 00:35:07.440
you want to make sure you're optimizing the platforms online

680
00:35:07.440 --> 00:35:09.039
that's going to help you to do that. Now she

681
00:35:09.159 --> 00:35:12.039
was building a Google business page, a Google page which

682
00:35:12.039 --> 00:35:15.559
she can get testimonies, then I will say, do it, honey.

683
00:35:15.519 --> 00:35:19.920
The exactlipedia. Yeah, so thank you for that.

684
00:35:20.679 --> 00:35:23.639
So what are the key ingredients of a high converting

685
00:35:23.719 --> 00:35:28.719
video though that builds influence and generates leads even while

686
00:35:28.760 --> 00:35:30.920
you're sleep. You know, you hear people say you could

687
00:35:30.920 --> 00:35:33.360
make money while you sleep bend, So I know they're

688
00:35:33.440 --> 00:35:36.719
videos that can do that. But what are some key

689
00:35:36.880 --> 00:35:39.599
ingredients that will help the video to do that?

690
00:35:40.559 --> 00:35:44.000
Hook? Hold help, Come on now, hook hold help, come

691
00:35:44.039 --> 00:35:49.920
on now. Hook That's the video formula I teach all

692
00:35:50.000 --> 00:35:52.639
of my clients. You want to look at your audience

693
00:35:52.960 --> 00:35:55.400
very quickly within the first three seconds of your video.

694
00:35:55.840 --> 00:35:57.960
And now it's really in the first second.

695
00:35:57.679 --> 00:35:58.159
Of your video.

696
00:35:58.199 --> 00:36:00.320
You want to hook your audience, right, and what do

697
00:36:00.360 --> 00:36:02.840
we mean by hook, but you want to say something

698
00:36:02.960 --> 00:36:06.599
or do something that will immediately grab their attention. Typically

699
00:36:06.639 --> 00:36:09.719
it's leading with their pain point, like what is the

700
00:36:09.760 --> 00:36:12.599
pain that they have? And you want to speak directly

701
00:36:12.719 --> 00:36:15.760
into that situation to let them know I see you

702
00:36:16.000 --> 00:36:18.719
and I hear you. The next thing is to hold

703
00:36:18.800 --> 00:36:22.159
them right, and we hold them by telling a compelling story,

704
00:36:22.440 --> 00:36:24.920
a story that's going to let them know one either

705
00:36:25.000 --> 00:36:27.480
you've gone through this or you've helped other people go

706
00:36:27.559 --> 00:36:30.119
through this as well, and now you have the solution.

707
00:36:30.639 --> 00:36:33.199
The solution that you want to offer to them would

708
00:36:33.199 --> 00:36:37.519
be something that's bite sized, very quick, right, especially if

709
00:36:37.559 --> 00:36:40.440
you're doing one minute videos, if you're doing ten minute videos,

710
00:36:40.559 --> 00:36:42.440
you want to make sure that you're packing it with

711
00:36:42.559 --> 00:36:45.840
stories that's helping your audience because the goal is to

712
00:36:45.840 --> 00:36:48.280
get them to watch your videos for a long duration

713
00:36:48.360 --> 00:36:52.480
of time. Every platform watch time matters, right, So if

714
00:36:52.480 --> 00:36:55.280
you're telling them stories, if you are helping them throughout

715
00:36:55.280 --> 00:36:57.840
your content, they're going to stay there long enough for

716
00:36:57.880 --> 00:37:00.320
you to help them. And the help is a call

717
00:37:00.400 --> 00:37:02.760
to action. The call to action lets them know what

718
00:37:02.840 --> 00:37:04.880
to do next. And here's the thing. Your call to

719
00:37:04.960 --> 00:37:08.199
action doesn't always have to lead to a sale. It

720
00:37:08.199 --> 00:37:10.480
could be follow it could be common, it could be

721
00:37:10.559 --> 00:37:13.960
watched this next video, right, but you want to use

722
00:37:14.000 --> 00:37:17.159
a call to action that's going to help you accomplish

723
00:37:17.159 --> 00:37:19.519
your goal for the video that you are posting. So

724
00:37:19.559 --> 00:37:22.280
typically when I'm working with my clients, I teach them

725
00:37:22.360 --> 00:37:25.239
that each video you post, you want to make sure

726
00:37:25.280 --> 00:37:28.239
that there's a goal attached to it, right. And Now,

727
00:37:28.400 --> 00:37:31.239
sometimes business owners may be like, well, my goal is

728
00:37:31.239 --> 00:37:34.079
to get brand awareness. That's not a strong enough goal.

729
00:37:34.119 --> 00:37:37.039
We want measurable goals, right, And so every time you're

730
00:37:37.079 --> 00:37:40.760
on social media, you're posting videos, your measurable goals will

731
00:37:40.800 --> 00:37:44.599
always be either to grow your following, to build engagement,

732
00:37:44.639 --> 00:37:48.280
whether it's comments or it says or it shares, it's

733
00:37:48.280 --> 00:37:51.199
to get leads or to get sales. Those are your

734
00:37:51.320 --> 00:37:54.440
only goals. So based on Okay, today, I want to

735
00:37:54.480 --> 00:37:57.159
get followers. You want to create a video that's going

736
00:37:57.199 --> 00:37:59.519
to hook them, going to hold them, and give a

737
00:37:59.559 --> 00:38:01.920
call to action for them to follow you. Today, I

738
00:38:01.920 --> 00:38:03.559
want to get sales. You want to do the same

739
00:38:03.599 --> 00:38:05.480
thing and give a call to action for them to

740
00:38:05.480 --> 00:38:08.760
buy from you. The best thing about this high converting

741
00:38:08.840 --> 00:38:13.480
video formula is that once you post your video two

742
00:38:13.559 --> 00:38:15.440
years from now, it can still work for you.

743
00:38:15.760 --> 00:38:15.960
Yes.

744
00:38:16.000 --> 00:38:18.159
And when we say making money in your sleep is

745
00:38:18.199 --> 00:38:22.440
because the video itself is continuing to build authority. People

746
00:38:22.519 --> 00:38:25.280
are continuing to see it years later, and then they

747
00:38:25.320 --> 00:38:27.360
get to opt in and buy from you years later,

748
00:38:27.519 --> 00:38:29.880
even if you're not talking about that thing anymore. And

749
00:38:29.920 --> 00:38:32.119
it's happened with my clients. Like I have a client,

750
00:38:32.159 --> 00:38:35.119
her name is Christina. She posts a video two years

751
00:38:35.159 --> 00:38:38.360
ago that's still getting leads. The first day she posted

752
00:38:38.400 --> 00:38:41.440
is she got thirty leads and two years later she's

753
00:38:41.480 --> 00:38:43.239
still getting leads from that one video.

754
00:38:43.840 --> 00:38:45.920
Wow, that is incredible.

755
00:38:46.239 --> 00:38:49.760
And I know you just have so many nuggets that

756
00:38:49.840 --> 00:38:52.840
you can drop on us here. And I just wish

757
00:38:52.960 --> 00:38:56.719
we just had hours just to sit with you and just.

758
00:38:56.760 --> 00:38:57.719
Pick your brain.

759
00:38:58.079 --> 00:39:02.039
But you know we're almost come to the end, so

760
00:39:02.920 --> 00:39:05.480
tell us. I just want you to let us know

761
00:39:06.239 --> 00:39:09.920
if you had one piece of advice that you would

762
00:39:09.920 --> 00:39:13.639
share with the viewers and the listeners out there, what

763
00:39:13.679 --> 00:39:15.480
would that piece of advice be.

764
00:39:16.280 --> 00:39:20.440
Oh, that's so good. The advice would be be authentic

765
00:39:20.719 --> 00:39:24.960
to yourself. Your authenticity is what's going to drive your marketing.

766
00:39:25.519 --> 00:39:27.400
I went through a phase in my business where I

767
00:39:27.480 --> 00:39:29.840
was doing all the things. I was paying for ads,

768
00:39:29.920 --> 00:39:34.239
hopping on trends, doing col DM marketing, doing all the things,

769
00:39:34.719 --> 00:39:38.840
exhausting myself and nothing worked. And I remember I had

770
00:39:38.840 --> 00:39:41.599
to step away from all of that. It kind of

771
00:39:41.599 --> 00:39:44.239
reminds me of King David before he became king, but

772
00:39:44.360 --> 00:39:48.320
he was going up against Goliath and King Saul said, hey,

773
00:39:48.320 --> 00:39:52.360
put on this armor, and we are David putting on

774
00:39:52.440 --> 00:39:55.719
all this armor doing all the marketing things, and in

775
00:39:55.800 --> 00:39:58.639
order for King David to actually be successful, he had

776
00:39:58.639 --> 00:40:00.800
to take it off. And so I got to a

777
00:40:00.840 --> 00:40:02.679
point that I had to take off all the armor,

778
00:40:02.920 --> 00:40:04.880
all the things that people were telling me, and I

779
00:40:04.920 --> 00:40:07.400
had to be true to myself and I had to

780
00:40:07.400 --> 00:40:09.800
pick up my sling and my three rocks. And for me,

781
00:40:09.880 --> 00:40:15.199
my sling is live videos, podcasting and just really connecting

782
00:40:15.239 --> 00:40:19.079
with my audience. That's what really helped me to build

783
00:40:19.079 --> 00:40:22.079
my business to be so successful. Now, everything I mentioned

784
00:40:22.159 --> 00:40:24.599
everything works, the ads, the col DM, all of that,

785
00:40:24.719 --> 00:40:28.400
it all works. But what works for you?

786
00:40:28.480 --> 00:40:29.079
Who are you?

787
00:40:29.440 --> 00:40:32.280
How are you created? What is your personality that's going

788
00:40:32.320 --> 00:40:34.840
to attract the people and do the marketing that aligns

789
00:40:34.880 --> 00:40:36.320
with you? So be true to yourself.

790
00:40:36.920 --> 00:40:40.360
Wow, that is incredible. Be true to yourself, be authentic,

791
00:40:40.840 --> 00:40:42.599
and know what works for you.

792
00:40:43.280 --> 00:40:46.719
That's the key right there. And know what works for

793
00:40:46.760 --> 00:40:49.239
you because like you said, you can jump on every

794
00:40:49.400 --> 00:40:52.559
train out there, but if it's not for you, it's just.

795
00:40:52.519 --> 00:40:53.280
Not going to work.

796
00:40:53.320 --> 00:40:57.519
And again we're looking at biblical you know what's for

797
00:40:57.599 --> 00:41:01.039
you is for you, yep, but it you know, we

798
00:41:01.159 --> 00:41:03.199
just have to, like you say, sometimes we have to

799
00:41:03.239 --> 00:41:06.159
step away and make sure that what.

800
00:41:06.039 --> 00:41:08.199
We're doing is what we need to be doing.

801
00:41:09.000 --> 00:41:09.280
Wow.

802
00:41:09.519 --> 00:41:12.199
Thank you so much. If you would just share with

803
00:41:12.320 --> 00:41:14.840
us maybe if you have anything coming up that you'd

804
00:41:14.880 --> 00:41:18.039
like us to know about, and also let our viewers

805
00:41:18.079 --> 00:41:20.840
and our listeners know how they can reach out to

806
00:41:21.000 --> 00:41:22.559
you to get some of.

807
00:41:22.519 --> 00:41:25.000
Those viral videos go on.

808
00:41:26.280 --> 00:41:29.960
Yes, absolutely, we do have our Convert Content to Cash Challenge.

809
00:41:30.079 --> 00:41:32.960
It's launching June second, So if you want to join us,

810
00:41:33.000 --> 00:41:35.320
all you have to do is go to Content too

811
00:41:35.400 --> 00:41:38.880
Cash challenge dot com, sign up for the VIP experience,

812
00:41:38.880 --> 00:41:41.239
and then you can join us in the challenge. Our

813
00:41:41.239 --> 00:41:42.960
goal is to teach you how to create content that

814
00:41:43.119 --> 00:41:45.800
sells in five days or less. And the reason why

815
00:41:45.800 --> 00:41:47.599
we do it in five days or less. Is because

816
00:41:47.920 --> 00:41:49.840
we know what it's like to be listening to all

817
00:41:49.840 --> 00:41:53.199
the gurus doing all the things and nothing works. So

818
00:41:53.239 --> 00:41:55.320
what we do is we help you. We set you

819
00:41:55.440 --> 00:41:57.800
up on a strategy that's authentic to you, and you

820
00:41:57.840 --> 00:42:00.360
can start working that strategy and seeing results in the

821
00:42:00.440 --> 00:42:02.639
challenge like that's the goal. And then if you just

822
00:42:02.679 --> 00:42:04.679
want to get some more Bible marketing secrets and some

823
00:42:04.800 --> 00:42:07.360
training for your content so that you can really build

824
00:42:07.400 --> 00:42:10.400
out your social media marketing, your digital marketing as a whole,

825
00:42:10.519 --> 00:42:12.639
feel free to follow me on YouTube at book of

826
00:42:12.679 --> 00:42:14.880
Star because that's where I'm dropping a lot more of

827
00:42:14.880 --> 00:42:15.880
my longer form content.

828
00:42:16.679 --> 00:42:20.559
Great, well, you'll be seeing me. I definitely would like

829
00:42:20.639 --> 00:42:22.760
to find out more about that challenge. I'd like to

830
00:42:22.760 --> 00:42:25.400
get in there and see if I could, you know,

831
00:42:25.519 --> 00:42:29.119
do some things like my for example, my ted ex video.

832
00:42:29.320 --> 00:42:31.519
It's out there and I know it has over like

833
00:42:31.519 --> 00:42:34.400
two hundred and some views, but I would love a

834
00:42:34.440 --> 00:42:35.400
million plus.

835
00:42:35.440 --> 00:42:38.559
So let's see. Let's see if I can make that happen.

836
00:42:38.679 --> 00:42:38.920
You know.

837
00:42:39.000 --> 00:42:40.199
With that, we'll see.

838
00:42:40.480 --> 00:42:44.719
But thank you so much Toamara star Cox for being

839
00:42:44.840 --> 00:42:50.320
a valuable guest dropping all these oh my goodness, great

840
00:42:50.400 --> 00:42:54.199
nuggets on the show. Appreciate you so much. Thank you,

841
00:42:54.360 --> 00:42:56.840
and hopefully we could get you back again to share

842
00:42:56.880 --> 00:43:00.840
some more information. But hopefully again, and our viewers and

843
00:43:00.920 --> 00:43:04.199
listeners took notes out there and we'll reach out to

844
00:43:04.239 --> 00:43:07.559
you so that they can find out how to what

845
00:43:07.719 --> 00:43:12.039
was that hook hold and help? Okay, all right, I'm

846
00:43:12.159 --> 00:43:13.760
obliged for being here.

847
00:43:13.920 --> 00:43:14.880
It's been a pleasure.

848
00:43:15.320 --> 00:43:16.400
Thank you for having me.

849
00:43:16.840 --> 00:43:20.119
All righty well, I'm just going to give you all

850
00:43:20.239 --> 00:43:25.000
the everyone now some upcoming things and events and around

851
00:43:25.079 --> 00:43:29.119
town with me, what's going on, And I just want

852
00:43:29.119 --> 00:43:32.880
to welcome you to another exciting edition of Me and

853
00:43:33.079 --> 00:43:35.599
of what's been going on in my life. I am

854
00:43:35.639 --> 00:43:39.760
absolutely thrilled to share some incredible news with all of you.

855
00:43:39.920 --> 00:43:42.440
It has truly been a whirlwind month.

856
00:43:42.840 --> 00:43:48.480
Filled with recognition, celebration, and heartfelt gratitude. First, I'm deeply

857
00:43:48.559 --> 00:43:51.239
honored to announce that I was presented with the twenty

858
00:43:51.360 --> 00:43:56.599
twenty five Prestigious Top Leaders of Excellence Award from the

859
00:43:56.639 --> 00:44:03.000
House of Representatives of the Commonwealth of Pencil. This recognition

860
00:44:03.280 --> 00:44:09.639
was signed by Representative Joanna E. McClinton, the Democratic House Speaker,

861
00:44:10.000 --> 00:44:12.880
and was presented to me while I was in the

862
00:44:12.920 --> 00:44:16.760
Dominican Republic during the Spirit of a Dove Associations five

863
00:44:16.920 --> 00:44:20.840
years of service celebration in partnership with the on it

864
00:44:21.039 --> 00:44:25.519
X magazine international event. I want to extend my heartfelt

865
00:44:25.519 --> 00:44:30.440
gratitude to doctor Reginald Stiles and Sharon Siles, the visionary

866
00:44:30.559 --> 00:44:34.360
founders of the Spirit of a Dove Association. Thank you

867
00:44:34.440 --> 00:44:39.000
for your unwavering dedication and for choosing me to be

868
00:44:39.079 --> 00:44:42.960
a part of this phenomenal celebration. But that's not all.

869
00:44:43.360 --> 00:44:46.000
I have also been nominated for the twenty twenty five

870
00:44:46.079 --> 00:44:48.880
Veteran of the Year Award and I need your support. Yes,

871
00:44:48.920 --> 00:44:50.599
I'm too my own horn here.

872
00:44:51.440 --> 00:44:52.599
And to win.

873
00:44:53.199 --> 00:44:57.760
The voting period started officially April thirtieth, and it's not

874
00:44:57.880 --> 00:45:00.880
going to end until May twenty six, so you still

875
00:45:00.920 --> 00:45:03.840
have time to vote. And to do so, you can

876
00:45:03.880 --> 00:45:09.960
go to www dot military friendly dot com slash vote.

877
00:45:10.239 --> 00:45:11.480
That's www.

878
00:45:11.599 --> 00:45:16.000
Dot militaryfriendly dot com dash vote and just look for

879
00:45:16.079 --> 00:45:20.079
my picture on the site, hit the vote button, put

880
00:45:20.119 --> 00:45:22.159
your email address in. Then they're going to send you

881
00:45:22.199 --> 00:45:25.400
an email for you to verify it is your email

882
00:45:25.719 --> 00:45:28.159
so that the vote will count. So make sure you

883
00:45:28.239 --> 00:45:32.239
go back and verify your email also. And finally, I'm

884
00:45:32.280 --> 00:45:34.920
thrilled to share that I have been shortlisted for the

885
00:45:35.000 --> 00:45:38.480
Speakers Award based out of London as one of the

886
00:45:38.519 --> 00:45:42.880
top five finalists in the Best Virtual Speaker twenty twenty

887
00:45:42.920 --> 00:45:47.360
five category. Out of three hundred and nineteen applicants from

888
00:45:47.440 --> 00:45:52.239
around the world, only eighty were selected across various categories,

889
00:45:52.559 --> 00:45:55.400
and I have the honor of standing among the top

890
00:45:55.519 --> 00:45:59.199
five in my category. So a huge thank you to

891
00:45:59.280 --> 00:46:02.719
the Speakers of Ward and to Elliet Kay for this

892
00:46:02.960 --> 00:46:07.760
amazing recognition, and to all the other phenomenal finalists, I

893
00:46:07.800 --> 00:46:09.840
want to congratulate you too.

894
00:46:10.440 --> 00:46:10.760
Again.

895
00:46:10.840 --> 00:46:14.159
As I said, this has been filled with gratitude and joy,

896
00:46:15.039 --> 00:46:18.880
knowing that being recognized for something that I love doing,

897
00:46:18.920 --> 00:46:22.960
which is uplifting women, empowering them to embrace their greatness

898
00:46:23.239 --> 00:46:27.840
and inspiring them to step boldly into their calling. So

899
00:46:28.239 --> 00:46:30.840
I just wanted to let you guys know what was

900
00:46:30.920 --> 00:46:33.039
going on, and I also want to thank my guests

901
00:46:33.039 --> 00:46:37.199
for being here today. Shamara star Cox, thanks to my

902
00:46:37.320 --> 00:46:41.480
viewers and listeners for tuning in. We're here every week

903
00:46:41.840 --> 00:46:45.239
for the successful Women's Show, so make sure that you

904
00:46:45.320 --> 00:46:50.440
subscribe to the channel, share and like this episode. Again,

905
00:46:50.519 --> 00:46:53.639
this is a successful women's show. I'm doctor Madlin and

906
00:46:53.920 --> 00:46:58.480
lewis helping women to accelerate the path to success. Thank

907
00:46:58.519 --> 00:47:01.719
you again for joining us. I love you all to

908
00:47:02.000 --> 00:47:05.960
like and as always, be well and stay face.

909
00:47:07.760 --> 00:47:09.760
Got the have the time

910
00:47:17.440 --> 00:47:28.079
And