March 19, 2026

The CEO Money Mindset

The CEO Money Mindset
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Join Dr. Lewis in a conversation with Kirsten Graham, Co-Founder, Six Figure Business Coaching. Kristen is a business coach, podcaster, and real estate investor who believes that sustainable growth starts with strong business systems and the right support team. understands that time is the most valuable asset for business owners. Kirsten empowers business owners to build authority and generate quality leads. Email: kirsten@sixfigurebusinesscoaching.com

Success 4 Women is broadcast live Thursdays at 2PM ET on W4WN Radio - Women 4 Women Network (www.w4wn.com) part of Talk 4 Radio (www.talk4radio.com) on the Talk 4 Media Network (www.talk4media.com). Success 4 Women TV Show is viewed on Talk 4 TV (www.talk4tv.com).

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WEBVTT

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The topics and opinions expressed on the following show are

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solely those of the hosts and their guests, and not

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those of W four WN Radio It's employees or affiliates.

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We make no recommendations or endorsements for radio show programs, services,

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or products mentioned on air or on our web. No liability,

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Radio It's employees or affiliates. Any questions or comment should

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be directed to those show hosts.

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Thank you for choosing W four WN Radios success successful,

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hard successful women.

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Did you know women represent just three of Fortune five

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hundred CEOs and less than fifteen percent of corporate executives

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at top companies worldwide? Have you wondered what the secrets

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are to getting into the top ranks, whether in the

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private or public sector. Do you want to figure out

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how to stop being held back in your career? Are

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passed over for promotion, then you're in the right place. Hi.

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I'm doctor Matlanane lewis President and CEO of the Executive

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Women's Success Institute. I have decades of experience in the military,

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the federal government, and corporate America, and my mission is

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to help women succeed and tap into their full potential.

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I want to reach a million plus women around the

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world to become the leaders they are meant to be. So,

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if you want to move into a management or executive

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level position, or maybe you are a female veteran transitioning

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out of the military into business entrepreneurship, and reach out

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to the Executive Women's Success Institute at three zero one

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six nine three three two eight four let us get

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you on the fast track to success. Well. Hello, and

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welcome to the Success for Women's Show, where you can

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view us on Talk for TV and listen to us

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on the Women for Women Network. I am doctor Madeline

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Ann Lewis your host, and my mission is to help

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women accelerate the path to success. Well, today's topic is

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the CEO mindset and we're gonna be talking about We're

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gonna have some great nuggets coming up for you today

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and the CEO mindset from avoiding your finances to owning

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your wealth. And my guest today is none other than

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Miss Kristin Graham. Let me give you just a little

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bit of background on her. Kristin Graham is the co

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founder of six Figure Business Coaching. Kristin is a business coach.

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She's a podcaster and real estate investor who believes that

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sustainable growth starts with strong business systems and the right

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support team. She understands that the time is that time

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is the most valuable asset for business owners. With years

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of experience in real estate, mortgages, and business ownership, she

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helps entrepreneurs delegate confidently and scale with the help of

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virtual assistance, from bookkeeping to marketing. Her passion lies in

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empowering business owners and creating opportunities for talented virtual assistance world.

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Why I would like to bring my guests to screen,

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Miss Kristen Graham.

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Hello, Doctor Lewis, Thank you so much for having me today.

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Well, it's a pleasure to have you here. I know

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your schedule has been busy, so we are looking forward

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to some of the nuggets that you're going to share

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with us today. But before we get started, I always

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share the standard bio, but I also like to ask

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my guests or just to tell us what you want

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us to know about Kristin Graham.

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Oh, my gosh, Like you said, my background is real estate.

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I love everything about real estate. But I've got a

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pillow from my sister in law that says, I'm not bossy,

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I have better ideas. So I've always been really good

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at delegating. I know you were in the military, so

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thank you for serving my joke that I would do

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really well in the army if they let me start

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off as a general. So delegation has kind of always

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been my thing. I guess I love helping business owners,

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but particularly female business owners, step into their leadership power

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and understand we leave people and we manage task and

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the women deserve to have support in their businesses.

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Absolutely, absolutely, that's one of the reasons why I love

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working with women also, So tell us why do so

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many entrepreneurs avoid looking at their numbers, you know, in

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their business in the first place. Why do you think

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that is?

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Well, we joke when you start a business, you get

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to wear a lot of hats. Right, Well, there's hats

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we don't even know we have to wear when we

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start a business.

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We do know.

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Bookkeeping is one of them, but if you haven't taken

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bookkeeping classes and you don't feel comfortable with accounting software

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and principles, it's one of those things that gets pushed

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to the back burner. Right. So marketing is important because

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it helps you bring in clients. Client work is really

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you know, top priority. So it's one of those things

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that just gets pushed back. There's also a lot of

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shame and guilt and fear around money, you know, So

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it's just one of those things that again it keeps

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getting pushed back. Also, I have found that sometimes CPAs

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will talk down to women, belittle them, and so again

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sometimes they've had bad experiences, they've been told they're not

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great at math. So it's a lot that goes into

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the psychology of why I think women in business sometimes

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of away their finances and so it's a lot.

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To unpack, right absolutely, I tell you what, what Math

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was never my favorite subject in school. I remember I

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had to have tutors to make sure I got their math.

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But I do have a wonderful CPA, So I am

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thankful for that that she makes sure that all the

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numbers are where they're supposed to be. But you're absolutely

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right about the fact that there's that fear there in business,

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especially if you're in business, to make sure that the

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numbers are correct. So what do you think is the

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biggest bookkeeping our financial mistake? You see that small business

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owners of making.

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Yeah, this one really surprised me. But business owners will

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start an LLC or they incorporate their business because they

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want lead protection for their asset real right personal assets

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and business assets. Sometimes what they don't understand is with

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that LLC or that incorporation, there are rules you have

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to follow. One of those rules is you need to

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keep your business and personal finance is separate. If you're

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not doing that, you could be opening yourself up if

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you were to be sued that your personal assets could

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be at risk. That is a really big one, and

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it's you know, it's one of those things we don't

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ever talk about. So I guess I was surprised how

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many people didn't understand that. But it does make sense.

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I mean a lot of times people said their own

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LLC or maybe the attorney does it, but they don't

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talk to them about all the rules. So yeah, it

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makes sense. But that's that was the one that surprised

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me the most.

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Wow. That, Yeah, that is interesting. I guess I never

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thought about that, but that that is very interesting. What

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would you say is the difference though, between bookkeeping and

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accounting and why should business owners understand that difference?

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Yeah, so every month you have money coming in and

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you have money going out. If you don't have that

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money tracked properly, then it's really hard for you to

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make decisions in real time. So to me, bookkeeping is

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having you know, everything reconciled every month, taking the time

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to review your profit and loss statement. And sometimes it's recognizing,

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oh my gosh, I need to raise my prices, or

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that particular offer is not profitable at all, and I

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don't think I could raise it high enough to be

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able to sell it and make it profitable, so maybe

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I need to let it go. So it's one of

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those things where that information is so important. I think

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about accountant or your CPA is the person that does

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your tax this so having a bookkeeper, a very affordable

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bookkeeper can take care of all the day to day

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bookkeeping for you, and then every month they can review

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your numbers with you and point out things that maybe

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you wouldn't see and say they can help you challenge

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am I spending too much money in this category? You know?

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Do I need again raise prices? Do I need to

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cut costs? Do I just need to generate more clients?

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And if so, how much more so that I can

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bring home the paycheck that I need and I want

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my life as well as having a profitable business.

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Oh well, I guess I'm kind of lucky then because

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my person she can do both. She could do the book,

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so I guess I'm lucky in that respect then that

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there is that difference, but she can handle both ends

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of it. Now, this is kind of an maybe an

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off question. What do you think is when you talk

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about the money coming in and the money going out?

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I know sometimes you know, being in business, your face

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with having to sign u invoices, sign checks and whatever

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things like that. Do you think it's a good idea

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to have the person handling your books. Have they let

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them have that power of attorney where they can sign

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the checks? Or should you always sign your own checks?

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It depends on the business and how it's set up.

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So I would say, first of all, a lot of CPAs,

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a lot of accountants will do bookkeeping, or they have

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people in an office that will do bookkeeping. Generally, you know,

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a great CPA is probably gonna bild one hundred and

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fifty to two hundred dollars an hour for the work

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that they do. So a lot of times that's just

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it's not affordable for a lot of small business owners

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to pay that. So that's one of the reasons why

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they separate out bookkeeping and who defiles their taxes. But

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when it comes to you know, I.

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Feel like so many things have become more electronic. I

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don't have checks personally, I don't even have I don't

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have checks in the business, so I don't worry about

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writing checks. When I have my mortgage company, I did

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have an office manager and she wrote all the checks

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and I signed them. We had really good checks and

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balances in place. With a situation where you know, right

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now all of our money comes to paypaler stripe, It's

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all transferred to us digitally, I don't really need to

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worry about, you know, the invoice that goes out. The

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money comes in electronically, so there's not that that issue.

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And the same thing with paying bills that we do

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everything online. I think you have to be very careful

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how much power you give to people, though, and if

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you do that, you have to have checks and balances.

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If you google fraud, whether it's in the small businesses

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or nonprofits.

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You will be shopped.

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How many people go to business to go to jail

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for fraud, whether that's CEOs you know, the family friend

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who's been the book cut keeper for twenty five years

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that they find out is embezzled millions of dollars. So

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you always want to be on top of your finances.

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You know. For us, a lot of our clients are

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you know, they're pushing that hundred thousand dollars or maybe

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they're at one hundred. They're tying to get to two

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fifty to half a million dollars. So for them, having

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really solid, affordable bookkeeping with someone that can trust in

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systems and processes in place is important. And in our

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particular model, we do not recommend that your bookkeeper is

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taking care of paying any of the bills. They don't

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have any access to your full account numbers in anything.

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And that's what that's my thinking too. I just feel

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like I kind of want to put an eye on

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just everything that especially you know, if it has to

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do with the money going out and different things like that.

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But I've had some a couple of friends that did

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that and they wound up getting into well not only

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getting into trouble, but almost losing their business in some

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cases losing their business because, like you said, with the

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fraud part of it. So that is something that you

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as a business person, you really have to be careful

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about doing that. Yeah.

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Yeah, But even if you think about something smaller, what

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we find is a lot of times when clients have

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their bookkeeper have everything set up, they realize they've been

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paying for a software that they haven't used in two years.

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You know, it's only sixty bucks a month or whatever,

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but that adds up, you know, Or they realize maybe

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they've mispaid you know, their annual renewal fee for their LLC,

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or their insurance lapsed. So being on top of the numbers.

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It's not just about embezzlement, but it's also about just

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knowing and making very conscious decisions about where your money's going.

231
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I think it's so important.

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Exactly absolutely at what stage should a business owners start

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taking their bookkeeping serious. I mean at the startup, I

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mean in the middle of it, or once they're well established,

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or at what point should they take it serious?

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Day one? So, for example, if you're starting a business

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and we just talked about, you set up an LLC

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and you incorporate it, well, if you're paying all the

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business expenses out of your personal account, you've already commingled

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your funds. You know. The way you do that is

241
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you set up the business checking account, you loan the

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business money from your personal account, and then you pay

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the bills from there. If you're not a person who

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enjoys bookkeeping or who wants to do it, you know,

245
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I highly recommend that you go ahead and outsource it

246
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immediately because getting in the habit of knowing what's coming

247
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in and what's going out, and if you don't know

248
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how to read your profit law statement or your balance sheet,

249
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you're better off to start learning that as you grow

250
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your business. So I think at the beginning is really important.

251
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And we do have clients who start their businesses and

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they get a bookkeeper right away. And then we have

253
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clients who, you know, they're further down the road, but

254
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inevitably I always hear from them I wish I'd done

255
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this a lot.

256
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Sooner, right, right, Yeah, Because I think what happens is

257
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too when you're starting out, you're looking at like, like

258
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you say, your finances, but you're also looking at a point,

259
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at a point where can I afford to do this?

260
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And so sometimes you might think maybe I could wait

261
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a little while before I bring on the bookkeeper, you know,

262
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but as you said that, that's one of the more

263
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important spots that you should probably feel when you're starting

264
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your business.

265
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Well, you know, again you're learning right off the bat

266
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from a professional. You know the importance of how you're

267
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categorizing things. You know, something as simple if you have

268
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several different offers, does it make sense to track the

269
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revenue for each offer separately? If you're spending money on

270
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marketing or ads or things like that, are you really

271
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tracking the ROI? This is something a great bookkeeper can

272
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help you with. Are you not getting invoices out fast

273
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enough so you're not getting cash flows always clogged up

274
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because you're the bottleneck the invoices haven't gone out. There's

275
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a lot of things that can play into what that

276
00:15:36.600 --> 00:15:38.879
bookkeeper can do for you. And because we do talk

277
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about outsourcing, you know, we're talking nine dollars an hour,

278
00:15:41.679 --> 00:15:44.679
you know, so it's very affordable and you have someone

279
00:15:44.679 --> 00:15:47.559
who's a professional bookkeeper on your team working for you.

280
00:15:48.279 --> 00:15:56.480
H Absolutely, how does proper bookkeeping actually increase your profitability?

281
00:15:57.399 --> 00:16:00.519
Yeah, that's a great one again, and it goes back

282
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to the things that we see the most with clients

283
00:16:02.440 --> 00:16:06.120
early on, is they one they realize they're wasting money

284
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on things that are not giving them an ROI. So

285
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that's the profit right there. Two, Especially women. The number

286
00:16:11.960 --> 00:16:15.720
of women who realize they are really really undercharging for

287
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their services and that if they don't turn it around,

288
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they're going to continue to go in debt or they're

289
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just going to go out of business. So it's really

290
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important to have an understanding of what it truly costs

291
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you to run your business because that can help you

292
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calculate the prices that you need to charge for your services.

293
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And if you don't have that in play, it's very

294
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easy to undercharge, and it's very easy to continue to

295
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play small or to go in debt.

296
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So how often should a business owner review their financial numbers?

297
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Every month? So our system, the way we work it

298
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with our bookkeeper, is the last Friday of every month

299
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at eight am, we meet with our bookkeeper. So let's

300
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say at the end of March, we are going to

301
00:16:58.039 --> 00:17:00.720
review our profit loss and our balance sheet from February.

302
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We're going to compare it to January. We're going to

303
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look to see if there's anything out of you know,

304
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if we spend more money in certain categories. It just

305
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gives us a solid understanding of what's going on. The

306
00:17:10.039 --> 00:17:11.799
reason we meet with her at the end of March

307
00:17:11.960 --> 00:17:14.799
is that gives her a great opportunity to ask us, Hey,

308
00:17:14.880 --> 00:17:17.240
you have this transaction, I'm not sure how it needs

309
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to be categorized, or you have these payments come in

310
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and I want to make sure, because we do break

311
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down our income, that I've categorized it correctly. So that's

312
00:17:24.599 --> 00:17:26.400
our meeting where we just make sure everything is in

313
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the right place. Your bookkeeper is not a mind reader,

314
00:17:29.400 --> 00:17:32.200
and so again we have several different offers and so

315
00:17:32.319 --> 00:17:35.000
sometimes it's not one hundred percent clear you know what

316
00:17:35.119 --> 00:17:38.960
the invoice was for because a lots we use click

317
00:17:39.000 --> 00:17:42.680
and pay electronic transfers. So meeting with her to go

318
00:17:42.799 --> 00:17:47.480
over any questions that she has about the transactions is

319
00:17:47.519 --> 00:17:49.680
so important. And then we know the following month that

320
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profit losses is absolutely incorrectly.

321
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Absolutely because a lot of that too helps you when

322
00:17:57.799 --> 00:18:01.319
it does come time for to pay your tech because

323
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you can buy, like you said, making sure that you

324
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stay on top of the numbers. You can make sure

325
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that everything is where it's supposed to be, so when

326
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tax time comes, you're not scrambling to find this or

327
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find that or you know, okay, I you know, should

328
00:18:17.279 --> 00:18:20.519
do I? Uh? Can I put my guess? Uh? You

329
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know that I drove to this meeting or I went

330
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on this trip. Can I put all? Can I put

331
00:18:26.480 --> 00:18:29.720
that on there? So you already know if this is

332
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a transaction that you can, you know, put where you

333
00:18:32.920 --> 00:18:35.400
need to put it. So if you stay on top

334
00:18:35.440 --> 00:18:38.160
of the numbers and different things like that too, that

335
00:18:38.240 --> 00:18:40.960
makes every I think it makes everything go by a

336
00:18:41.039 --> 00:18:41.680
little smoother.

337
00:18:42.519 --> 00:18:44.720
Absolutely, we have all those numbers together at tax time.

338
00:18:44.759 --> 00:18:46.799
It makes it very easy for you to hand things

339
00:18:46.839 --> 00:18:50.640
off to your CPA to file your taxes. But we

340
00:18:50.680 --> 00:18:53.000
also want to empower our clients to know what questions

341
00:18:53.000 --> 00:18:56.759
to ask their CPA because so many small businesses are

342
00:18:56.839 --> 00:18:59.119
leaving money on the table because they're missing write offs.

343
00:18:59.480 --> 00:18:59.640
You know.

344
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For example, have you heard of the AUGUSTA rule. Are

345
00:19:01.720 --> 00:19:04.799
you familiar with that rule? Yes? Yeah, So a lot

346
00:19:04.799 --> 00:19:06.799
of people don't realize you can wrint your house to

347
00:19:06.880 --> 00:19:09.720
the business for fourteen days a year and write that

348
00:19:10.200 --> 00:19:13.480
write that cost off, or that you can pay your

349
00:19:13.519 --> 00:19:16.200
kids anywhere from thirteen to fifteen thousand dollars a year

350
00:19:16.559 --> 00:19:19.400
without them paying taxes on it. But I always like

351
00:19:19.440 --> 00:19:21.680
to say we think that tax code was written by

352
00:19:21.680 --> 00:19:24.920
the irs. It wasn't. It was written by Congress. It

353
00:19:24.960 --> 00:19:30.279
was rich people writing tax code for rich people. So yeah,

354
00:19:30.920 --> 00:19:33.519
just call it like it is. Yeah, what happens with

355
00:19:33.559 --> 00:19:36.119
that is some of those great write offs that we

356
00:19:36.160 --> 00:19:38.599
can take. You know, it comes with some compliance and

357
00:19:38.640 --> 00:19:41.880
it comes with some paperwork. So in the past, sometimes

358
00:19:41.880 --> 00:19:43.799
it didn't make sense for a smaller business to take

359
00:19:43.799 --> 00:19:46.839
advantage of those because the cost of a CPA to

360
00:19:46.880 --> 00:19:49.440
do all the compliance stuff for you, you know, made

361
00:19:49.480 --> 00:19:52.880
it not worthwhile. But now with technology and software, it's

362
00:19:52.920 --> 00:19:55.920
so much easier, and so business owners are really able

363
00:19:55.960 --> 00:19:57.960
to lean into a lot more of the tax write

364
00:19:57.960 --> 00:20:00.640
offs that we weren't really accessible to a few years back.

365
00:20:01.200 --> 00:20:05.240
Mm hm. And it's also, like you said, with the technology,

366
00:20:05.359 --> 00:20:10.400
the financial reports, you can they can knock that out

367
00:20:10.480 --> 00:20:15.400
real quick. I mean they where it used to probably

368
00:20:15.480 --> 00:20:19.079
take them a while to put everything together and put

369
00:20:19.119 --> 00:20:22.400
it down and then get that report out. Now they

370
00:20:22.519 --> 00:20:25.759
just plug it in probably and here you come, here

371
00:20:25.799 --> 00:20:29.680
comes that report. Everything is you know right there. I'll

372
00:20:29.720 --> 00:20:33.279
never forget the first time that I brought my paperwork

373
00:20:33.440 --> 00:20:36.799
to the person that was she was gonna do my taxes,

374
00:20:37.039 --> 00:20:40.759
and I had all these receipts and a vanilla envelope,

375
00:20:40.799 --> 00:20:43.039
and I'm just you know, I'm just happy that I

376
00:20:43.079 --> 00:20:45.640
had all these receipts. She looked at me, like, Okay,

377
00:20:45.759 --> 00:20:47.559
this is not how we're gonna do this from that.

378
00:20:48.880 --> 00:20:52.160
Yeah, the shoebox, that's what you always hear, the shoebox,

379
00:20:52.160 --> 00:20:54.119
solo style everything.

380
00:20:54.200 --> 00:20:55.880
I just put it through it in there, you know,

381
00:20:56.799 --> 00:20:59.599
until we she and I really got to know each other,

382
00:20:59.640 --> 00:21:03.440
and and then she explained everything to me how it's

383
00:21:03.440 --> 00:21:05.319
supposed to be done and how we were going to

384
00:21:05.400 --> 00:21:08.920
do it from that point on, which, again, like I said,

385
00:21:09.079 --> 00:21:11.160
made life much easier.

386
00:21:12.160 --> 00:21:15.799
Absolutely, it's way more affordable to keep everything caught up.

387
00:21:16.240 --> 00:21:18.480
So the number of business owners that stress out from

388
00:21:18.559 --> 00:21:20.599
January to April because they know they need to file

389
00:21:20.640 --> 00:21:22.720
their taxes or maybe if it's a partnership they need

390
00:21:22.720 --> 00:21:25.240
to file by middle of March, but they stress out

391
00:21:25.240 --> 00:21:26.599
about it. So what do they do. They file an

392
00:21:26.599 --> 00:21:31.079
extension and then they extend this stressing out till October. Right. So,

393
00:21:31.119 --> 00:21:34.000
when you think about it, being a business owner, our

394
00:21:34.039 --> 00:21:37.319
mindset is so important, and if we have things in

395
00:21:37.359 --> 00:21:39.240
the back of our mind that are eating away at us.

396
00:21:39.279 --> 00:21:41.039
You need to do that paperwork, you need to file

397
00:21:41.039 --> 00:21:43.119
those receipts. You know, you've got to get this done.

398
00:21:43.119 --> 00:21:45.880
You've got to file your taxes. That is just pulling

399
00:21:45.920 --> 00:21:48.359
away your creativity. It's pulling away the energy that you

400
00:21:48.359 --> 00:21:51.200
could use, you know, to serve your clients better, to

401
00:21:51.240 --> 00:21:53.920
bring on more clients. So there's a lot of peace

402
00:21:53.960 --> 00:21:56.799
of mind that goes with having your numbers and everything

403
00:21:56.839 --> 00:21:59.119
in order so that when you go at tax time

404
00:21:59.119 --> 00:22:01.759
you just simply say here it is, and you're not

405
00:22:01.799 --> 00:22:04.160
one of those people stressing or freaking out at tax

406
00:22:04.200 --> 00:22:06.519
time or oh my gosh, I've got to set outside

407
00:22:06.519 --> 00:22:10.279
a whole weekend to do this. Yeah, it's no way

408
00:22:10.319 --> 00:22:10.640
to live.

409
00:22:11.839 --> 00:22:14.200
Yeah, I mean that that would that that would really

410
00:22:14.200 --> 00:22:15.759
be stressful. Yeah.

411
00:22:15.799 --> 00:22:16.440
Absolutely.

412
00:22:17.279 --> 00:22:22.880
So what financial reports should everyone are every entrepreneur understand,

413
00:22:23.160 --> 00:22:26.640
even if they don't, you know, know the numbers or

414
00:22:26.680 --> 00:22:28.079
they're not a numbers person.

415
00:22:29.079 --> 00:22:31.079
Yeah, I really just I think the most important one

416
00:22:31.119 --> 00:22:34.000
is your profit loss statement, so understanding where your money's

417
00:22:34.000 --> 00:22:36.119
going and where it's coming in. And I think that's

418
00:22:36.160 --> 00:22:39.400
really important. Understanding your balance sheet and your cash flow.

419
00:22:39.759 --> 00:22:41.799
I think that's a little bit harder to take in

420
00:22:41.880 --> 00:22:44.000
for a lot of people. But this is where if

421
00:22:44.039 --> 00:22:46.200
you're working with someone you know who is going to

422
00:22:46.720 --> 00:22:49.599
talk you through it because it's that's their superpower. They

423
00:22:49.640 --> 00:22:52.680
love bookkeeping, they understand this stuff inside and out. Then

424
00:22:52.720 --> 00:22:54.519
you have an opportunity to have someone on your team

425
00:22:54.559 --> 00:22:57.240
who can really help you dig in and understand those things,

426
00:22:57.559 --> 00:22:59.839
but not just understand what they need, but understand how

427
00:22:59.880 --> 00:23:02.039
to decisions from the information.

428
00:23:03.279 --> 00:23:11.920
Yeah. Absolutely. So what habits help business owners build financial confidence?

429
00:23:13.200 --> 00:23:17.759
Yeah? So definitely. It's hard to be a confident business

430
00:23:17.799 --> 00:23:21.359
owner when you're not making money, right and when you start,

431
00:23:21.519 --> 00:23:23.319
When you first start a business, it can be tough, right,

432
00:23:23.400 --> 00:23:25.119
So we want to make sure that you have you

433
00:23:25.200 --> 00:23:29.559
start from the beginning building a solid financial foundation. Then

434
00:23:29.599 --> 00:23:31.559
from there it's very important that you set aside the

435
00:23:31.599 --> 00:23:34.519
time to meet with your bookkeeper to really start to

436
00:23:34.599 --> 00:23:38.400
learn and understand your numbers. Again, I love the book.

437
00:23:38.519 --> 00:23:40.559
I don't know if you're familiar with the book Profit First.

438
00:23:41.200 --> 00:23:44.119
Are you familiar with the book? It is a fantastic book.

439
00:23:44.160 --> 00:23:46.279
And one of the things that Mike does in that

440
00:23:46.279 --> 00:23:49.480
book is he talks about if your business is from

441
00:23:49.599 --> 00:23:51.960
zero to two hundred and fifty thousand. He gives you

442
00:23:52.000 --> 00:23:54.880
a little graph and a chart. The way he breaks

443
00:23:54.880 --> 00:23:57.400
that out is your expenses should only be thirty percent,

444
00:23:58.160 --> 00:24:01.039
your salary should be fifty percent of what you in. Okay,

445
00:24:01.079 --> 00:24:03.240
you should be putting fifteen percent in a tax savings

446
00:24:03.240 --> 00:24:06.519
account for taxes, and then you should have five percent profit.

447
00:24:07.119 --> 00:24:09.319
So we really want to get our clients looking at

448
00:24:09.319 --> 00:24:11.319
the fact that your goal is to make your business

449
00:24:11.359 --> 00:24:15.640
profitable as quickly as possible, ideally from day one, right,

450
00:24:15.640 --> 00:24:18.079
but as soon as you can make that happen. So

451
00:24:18.119 --> 00:24:21.519
what happens is when you focus on your finances, it

452
00:24:21.559 --> 00:24:24.240
shifts your mindset to the point where, oh, well, you

453
00:24:24.240 --> 00:24:26.319
know they say you have to spend money to make money.

454
00:24:26.519 --> 00:24:28.680
You get out of that rut into thinking, Okay, I

455
00:24:28.720 --> 00:24:32.440
am here to build a profitable business. I want a

456
00:24:32.480 --> 00:24:35.079
business that supports the lifestyle that I want to live.

457
00:24:35.799 --> 00:24:38.799
I want a business that I'm running that's not running me.

458
00:24:39.359 --> 00:24:40.680
And so those are the things that I think are

459
00:24:40.720 --> 00:24:43.480
so important if people want to build a successful business.

460
00:24:43.480 --> 00:24:46.240
Anyone can build a business. Building a successful business is

461
00:24:46.240 --> 00:24:46.799
a different thing.

462
00:24:47.119 --> 00:24:51.680
It's yeah, totally different, totally different. You're absolutely right about that.

463
00:24:52.440 --> 00:24:56.319
So do you feel that organized bookkeeping. From what you're saying,

464
00:24:56.359 --> 00:25:01.720
it sounds like the organized bookkeeping help that will help

465
00:25:01.920 --> 00:25:05.200
entrepreneurs pay themselves more consistently.

466
00:25:05.200 --> 00:25:07.839
Absolutely and stay on top of panther taxes.

467
00:25:07.960 --> 00:25:12.519
Yes, okay, okay, So what role does bookkeeping play when

468
00:25:12.559 --> 00:25:15.759
a business is ready to scale? You know, you always

469
00:25:15.839 --> 00:25:20.200
hear the especially with coaches. You hear them talking about

470
00:25:20.240 --> 00:25:23.599
how they want to have product, a product that's scalable,

471
00:25:23.720 --> 00:25:25.519
different things like that, and I think a lot of

472
00:25:25.519 --> 00:25:29.079
businesses are like that. So what role does book keeping

473
00:25:29.200 --> 00:25:32.119
play when a business is ready to scale?

474
00:25:33.279 --> 00:25:36.000
So it gives you the ability to know what money

475
00:25:36.079 --> 00:25:39.720
you have to invest. So, for example, let's say you've

476
00:25:39.720 --> 00:25:41.839
got your offer really dialed in. You're a coach, You've

477
00:25:41.839 --> 00:25:45.000
got this great offer, the pricing solid you've got that,

478
00:25:45.079 --> 00:25:47.880
You've got your marketing down, you know your landing page

479
00:25:47.920 --> 00:25:50.759
is converting. Well, now you want to run ads. We

480
00:25:50.759 --> 00:25:52.440
all know if you're going to run ads, you really

481
00:25:52.440 --> 00:25:54.400
want to have somebody who's an expert at running ads.

482
00:25:54.839 --> 00:25:56.759
You're probably looking at a five thousand dollars a month

483
00:25:56.839 --> 00:25:58.720
spend and you need to do that probably for three

484
00:25:58.759 --> 00:26:01.480
to four months. Really get the algorithm to know how

485
00:26:01.519 --> 00:26:03.640
to put your ads in front of the right people. Well,

486
00:26:03.640 --> 00:26:05.759
if you don't have that money prepared to do that,

487
00:26:05.880 --> 00:26:08.559
it makes it harder. Or maybe you have a business

488
00:26:08.559 --> 00:26:11.079
where you want to buy a second van. You know,

489
00:26:11.240 --> 00:26:14.200
you need to buy equipment. So if you if you're

490
00:26:14.240 --> 00:26:16.680
ready to scale, it tells me that you have money

491
00:26:16.680 --> 00:26:19.559
in the bank, that you're ready to invest in the

492
00:26:19.599 --> 00:26:21.119
things that you need to invest in to take it

493
00:26:21.119 --> 00:26:22.640
to the next level. Hmm.

494
00:26:23.240 --> 00:26:26.720
Okay, that makes sense. And never looked at it like that,

495
00:26:26.759 --> 00:26:30.319
but that that definitely makes sense if you're ready to scale,

496
00:26:30.359 --> 00:26:34.240
that meg money in the bank. Okay. So what is

497
00:26:34.359 --> 00:26:43.119
one financial matrix every entrepreneur should track weekly? Yeah?

498
00:26:43.640 --> 00:26:46.559
I want to laugh because it's hard sometimes to get

499
00:26:46.559 --> 00:26:49.079
people to track it monthly, most last weekly. I mean,

500
00:26:49.119 --> 00:26:51.960
you really want to track your revenue, okay, because once

501
00:26:52.000 --> 00:26:54.160
you're in touch with your expenses. So let's say you

502
00:26:54.200 --> 00:26:56.440
know your expenses for your business on average or twenty

503
00:26:56.440 --> 00:26:59.359
five hundred dollars a month, not counting your salary. With

504
00:26:59.480 --> 00:27:01.920
your salary, let's say it's five thousand dollars a month,

505
00:27:02.319 --> 00:27:05.160
so you know that is the bare minimum that you

506
00:27:05.240 --> 00:27:08.480
need to bring in. So if you're tracking your revenue,

507
00:27:08.559 --> 00:27:11.039
every week, then you're okay, am I on track to

508
00:27:11.079 --> 00:27:14.079
make that? Obviously, if you want to scale your business,

509
00:27:14.119 --> 00:27:16.319
you know you're looking at how do I increase my revenue?

510
00:27:16.799 --> 00:27:19.480
Always about how to increase my revenue because at some

511
00:27:19.599 --> 00:27:23.160
point you can only cut costs so much. Right, there's

512
00:27:23.200 --> 00:27:25.559
cost of having a business, and you can cut out

513
00:27:25.599 --> 00:27:27.680
all the things that aren't moving the needle or making

514
00:27:27.720 --> 00:27:30.519
a difference. But the thing that is going to grow

515
00:27:30.559 --> 00:27:34.160
your business is getting more clients bringing in more revenue,

516
00:27:34.599 --> 00:27:36.079
and that's what you want to focus on.

517
00:27:38.640 --> 00:27:44.039
So how can entrepreneurs stay informed about their finances without

518
00:27:44.440 --> 00:27:48.680
spending hours doing bookkeeping themselves? Because I know I don't

519
00:27:48.680 --> 00:27:50.279
want to do any bookkeeping, right.

520
00:27:50.960 --> 00:27:53.920
So yeah, so you can work with us in outsource

521
00:27:53.960 --> 00:27:57.079
your bookkeeping. You could hire a local bookkeeper in your community,

522
00:27:57.480 --> 00:27:59.319
or you could ask your CPA if they will take

523
00:27:59.319 --> 00:28:01.480
care of your bookkeeping. But at the end of the day,

524
00:28:01.640 --> 00:28:03.240
hiring someone else to take care of the day to

525
00:28:03.319 --> 00:28:07.200
day bookkeeping allows you to act as a CFO, review

526
00:28:07.240 --> 00:28:11.400
the financials and have great information. I love to say

527
00:28:11.799 --> 00:28:13.319
here it all the time. You need to work on

528
00:28:13.359 --> 00:28:16.119
your business and not in your business. So here's a

529
00:28:16.119 --> 00:28:19.319
great example. Working in your business is doing your own bookkeeping.

530
00:28:20.079 --> 00:28:23.000
Working on your business is reviewing your financials to make

531
00:28:23.039 --> 00:28:26.000
great decisions to move the business ahead. So we want

532
00:28:26.000 --> 00:28:28.079
to spend as much time as business owners working on

533
00:28:28.079 --> 00:28:31.240
our business as possible, so that we have time to

534
00:28:31.240 --> 00:28:35.119
focus on the bigger picture things new offers, new clients,

535
00:28:35.440 --> 00:28:39.000
great new opportunities or collaborations, rather than doing the day

536
00:28:39.000 --> 00:28:39.599
to day task.

537
00:28:40.599 --> 00:28:46.920
Okay, so what systems are support help would entrepreneurs need

538
00:28:46.960 --> 00:28:51.519
to maintain financial clarity as that their business grow. I

539
00:28:51.519 --> 00:28:54.839
mean systems that you would put in place to do that.

540
00:28:55.680 --> 00:28:59.119
Yeah, definitely bookkeeping software. There's lots of software out there

541
00:28:59.119 --> 00:29:01.920
other people and I will age myself, but I remember

542
00:29:01.920 --> 00:29:05.279
when QuickBooks first came out, and I remember every CPA

543
00:29:05.359 --> 00:29:07.319
I knew back then was like, oh, it'll never take off.

544
00:29:07.359 --> 00:29:08.960
People aren't going to use it because they were so

545
00:29:09.039 --> 00:29:12.240
dedicated to their spreadsheets and the systems and processes that

546
00:29:12.480 --> 00:29:15.359
they had spent decades building. So then quick Books came

547
00:29:15.359 --> 00:29:17.359
out and that kind of became the primary. But there

548
00:29:17.359 --> 00:29:20.640
are tons of other great bookkeeping software so ho zero

549
00:29:20.880 --> 00:29:23.720
lots of great softwares. So finding the right software for

550
00:29:23.759 --> 00:29:26.799
your type of business is important. And then also having

551
00:29:26.839 --> 00:29:28.960
systems and processes in place. You know, are you going

552
00:29:29.000 --> 00:29:33.079
to attach your receipts in your software to each transaction

553
00:29:33.200 --> 00:29:35.480
or have your bookkeeper do that, or are you going

554
00:29:35.559 --> 00:29:37.799
to scan your receipts and put them all on a

555
00:29:37.799 --> 00:29:41.119
Google Drive folder. Finding a way to keep everything super

556
00:29:41.240 --> 00:29:43.480
organized is important. At the end of the day, none

557
00:29:43.480 --> 00:29:46.079
of us want to get audited. And I had written

558
00:29:46.079 --> 00:29:48.319
an article about this and someone made a comment. They said,

559
00:29:48.680 --> 00:29:51.880
you know, the IRS is still using antiquated equipment and

560
00:29:51.920 --> 00:29:54.920
they're so short staffed, the chances of you getting audited

561
00:29:54.920 --> 00:29:58.960
are slimm to um none with the past decade. I

562
00:29:58.960 --> 00:30:01.359
would agree with that. Whatever the I R S is

563
00:30:01.440 --> 00:30:04.599
updating their systems. And I said, I don't know if

564
00:30:04.640 --> 00:30:06.920
anywhere in the tax code it says we have to

565
00:30:06.920 --> 00:30:10.240
be edited audited by a person at one point when

566
00:30:10.279 --> 00:30:14.480
the I R S use AI to allow right, And

567
00:30:14.559 --> 00:30:16.400
I think if I were the I R S, I'd

568
00:30:16.440 --> 00:30:18.680
be working on that as fast as I could, so

569
00:30:18.759 --> 00:30:20.559
I would what I would do is I would use

570
00:30:20.559 --> 00:30:22.880
that to audit and then what do you think got flagged?

571
00:30:22.880 --> 00:30:25.400
And obviously you have a person get involved and take

572
00:30:25.440 --> 00:30:28.000
care of that. So I think with AI, we're moving

573
00:30:28.000 --> 00:30:30.440
into a very different space where I think it's going

574
00:30:30.519 --> 00:30:32.720
to be really important. You know, you want to maximize

575
00:30:32.720 --> 00:30:34.720
every write off you can, but you don't want to

576
00:30:34.759 --> 00:30:38.480
go to jail for fraud. So if you know, having

577
00:30:38.480 --> 00:30:41.160
your numbers and your information in order are so important,

578
00:30:41.519 --> 00:30:43.680
not leave you money on the table is really important.

579
00:30:44.079 --> 00:30:47.640
But working with the fantastic CPA who can review what

580
00:30:47.640 --> 00:30:51.079
your bookkeeper's done and help you strategize have tax strategy.

581
00:30:51.440 --> 00:30:54.240
You know, if you've been very profitable, does it make

582
00:30:54.240 --> 00:30:57.839
sense to put thirty thousand dollars in your retirement account

583
00:30:58.119 --> 00:31:00.519
or if you're behind on saving for retirement, Like, there's

584
00:31:00.519 --> 00:31:02.559
so many different things that you can do if you

585
00:31:02.680 --> 00:31:03.599
have the information.

586
00:31:05.519 --> 00:31:10.680
Wow, it is just so much. And you know, when

587
00:31:10.720 --> 00:31:13.599
you start, especially when you're starting out and when you

588
00:31:13.759 --> 00:31:16.039
think about the financial part of it, it is just so

589
00:31:16.200 --> 00:31:19.079
much that you need to know to make sure that

590
00:31:19.119 --> 00:31:21.880
you could even get that business off the ground. And

591
00:31:22.359 --> 00:31:24.880
like you say, because you want to make a profit

592
00:31:25.000 --> 00:31:29.319
from day one, but you know, we know that sometimes

593
00:31:29.359 --> 00:31:32.319
that doesn't happen. It may take you, it may take

594
00:31:32.319 --> 00:31:35.440
you a year to turn a profit in your business,

595
00:31:35.559 --> 00:31:38.440
but in the meantime, you still have to have certain

596
00:31:38.480 --> 00:31:41.559
things in place to make sure that when that happens,

597
00:31:41.960 --> 00:31:45.799
you're still pretty much organized to be able to handle

598
00:31:45.839 --> 00:31:48.000
it and to keep growing. Yeah.

599
00:31:48.039 --> 00:31:51.680
Absolutely, you know, we have paper, software, our websites. There

600
00:31:51.680 --> 00:31:54.759
are costs to having a business. I think most people

601
00:31:54.799 --> 00:31:56.680
just don't prioritize bookkeeping like they.

602
00:31:56.599 --> 00:32:02.880
Should, right exactly, Yeah, that is true. So what first

603
00:32:02.920 --> 00:32:07.000
step should someone take if they've been avoiding their numbers, like,

604
00:32:07.440 --> 00:32:10.000
you know, I don't want to know anything about my numbers.

605
00:32:10.079 --> 00:32:14.599
Talk to me when it's April fourteen, the day before

606
00:32:14.680 --> 00:32:16.640
text day, then you can come and talk to me.

607
00:32:17.200 --> 00:32:19.200
So if they're avoiding, and what should they know.

608
00:32:20.240 --> 00:32:22.759
Well, my number one thing is if you have an

609
00:32:23.000 --> 00:32:25.720
LLCA or you've incorporated and you're commingling your funds, you

610
00:32:26.279 --> 00:32:28.599
need to stop that. You need to buy that as

611
00:32:28.680 --> 00:32:32.000
quickly as possible. You know, Again, you can reach out

612
00:32:32.039 --> 00:32:33.759
to us, you can reach out to a local bookkeeper,

613
00:32:33.799 --> 00:32:36.079
but start having some conversations about what it would look

614
00:32:36.160 --> 00:32:38.759
like to have someone do your bookkeeping. Because again, at

615
00:32:38.759 --> 00:32:41.119
the end of the day, we will avoid what we

616
00:32:41.200 --> 00:32:44.279
do not enjoy doing often, or we will avoid something

617
00:32:44.319 --> 00:32:46.839
that because bookkeeping isn't screaming, it's not a phone call

618
00:32:46.880 --> 00:32:48.839
you have to apply to. It's not an email. It

619
00:32:48.880 --> 00:32:50.839
needs to get done, but it's quietly screaming at you

620
00:32:50.839 --> 00:32:54.039
in the background, right, So realizing that it's way more

621
00:32:54.079 --> 00:32:57.279
important than you could ever imagine, and if you focus

622
00:32:57.359 --> 00:33:01.599
on building a really solid financial foundation for your business,

623
00:33:01.960 --> 00:33:02.920
it'll change everything.

624
00:33:04.680 --> 00:33:08.559
Now, you mentioned several times working with you to tell

625
00:33:08.599 --> 00:33:10.759
me about that? What do you when you say working

626
00:33:10.799 --> 00:33:14.319
with you? I know you when I mentioned read your bio.

627
00:33:14.920 --> 00:33:19.079
You have in your bio that you work with virtual assistance.

628
00:33:19.319 --> 00:33:20.319
Talk to us about that.

629
00:33:20.920 --> 00:33:25.240
Sure, So we're not an outsourcing agency. A little over

630
00:33:25.480 --> 00:33:30.119
at almost two decades ago, we started outsourcing and I

631
00:33:30.160 --> 00:33:32.960
started helping my one on one clients with outsourcing. And

632
00:33:33.000 --> 00:33:35.359
then Genie and I, because she had a marketing agency,

633
00:33:35.799 --> 00:33:38.880
marketing was changing, so she and I decided to partner

634
00:33:39.359 --> 00:33:42.799
and help our clients with marketing virtual assistants. What we

635
00:33:42.880 --> 00:33:45.359
realize is people often fail when it comes to outsourcing

636
00:33:45.359 --> 00:33:48.160
because they don't have systems and processes in place. So

637
00:33:48.240 --> 00:33:50.960
for the type of virtual assistance we place, we always

638
00:33:51.000 --> 00:33:55.920
have systems and processes in place. Okay, early twenty twenty five,

639
00:33:55.960 --> 00:33:59.279
our bookkeeper retired and she sold her business, but at

640
00:33:59.279 --> 00:34:01.839
that point, I have I'd already been hiring bookkeepers for

641
00:34:01.920 --> 00:34:05.079
CPA firms and bookkeeping companies for a couple of years,

642
00:34:05.519 --> 00:34:07.960
so I was really great at hiring bookkeepers. So I said, Genie,

643
00:34:07.960 --> 00:34:10.719
why don't we just outsource our bookkeeping? And we did,

644
00:34:10.920 --> 00:34:12.320
and we knew it would save us money and I

645
00:34:12.360 --> 00:34:14.760
did about thirty six hundred dollars a year. But what

646
00:34:14.880 --> 00:34:18.280
also happened was there's a different relationship when it's business

647
00:34:18.360 --> 00:34:22.239
to business versus We always say a bookkeeping virtual assistant.

648
00:34:22.440 --> 00:34:27.360
They are professional bookkeepers degrees and accounting, our degrees in finance,

649
00:34:27.599 --> 00:34:30.679
quick book certify, zero certify, a certain amount of years

650
00:34:30.639 --> 00:34:34.239
of bookkeeping, so they're very professional bookkeepers. We use the

651
00:34:34.239 --> 00:34:36.679
word VA to indicate that they're not local and to

652
00:34:36.760 --> 00:34:40.199
also indicate that they're affordable. So it's a little bit

653
00:34:40.239 --> 00:34:42.480
of different dynamic because you know, we consider our bookkeeper

654
00:34:42.519 --> 00:34:44.719
be part of our team. She works about five hours

655
00:34:44.760 --> 00:34:46.719
a month for us, but we still consider her part

656
00:34:46.760 --> 00:34:49.519
of our team. We started meeting with her every month

657
00:34:50.039 --> 00:34:52.199
and she was the first person who said to us,

658
00:34:52.280 --> 00:34:54.719
you have different revenue streams, would you want to divide

659
00:34:54.719 --> 00:34:58.440
that up? And we were like yes, and our past

660
00:34:58.440 --> 00:35:00.920
bookkeeper didn't bring it up, never thought of it, you know,

661
00:35:00.960 --> 00:35:03.840
So it was just overlooked. But that one thing that

662
00:35:03.880 --> 00:35:06.880
she helped us change changed a lot for us. And

663
00:35:06.920 --> 00:35:08.679
then a lot of our clients who have our marketing

664
00:35:08.760 --> 00:35:13.440
virtual assistants and our guest podcasting virtual assistants, they started

665
00:35:13.480 --> 00:35:15.239
asking about it because the knwhere were the process of

666
00:35:15.280 --> 00:35:18.880
doing it. So we decided last year to start interviewing, hiring,

667
00:35:19.000 --> 00:35:23.280
and bringing on bookkeeping virtual assistants for our clients. And

668
00:35:23.400 --> 00:35:25.840
so we actually work with a client to pick the

669
00:35:25.840 --> 00:35:30.000
best software, We help them understand all the compliance things

670
00:35:30.239 --> 00:35:32.599
and maybe write offs that they're missing, and then we

671
00:35:32.639 --> 00:35:35.119
actually pair them with the bookkeeper who joins their team.

672
00:35:36.039 --> 00:35:38.079
The bookkeeper that work for us, they work directly for them,

673
00:35:38.400 --> 00:35:40.079
and we give them all the tools that they need

674
00:35:40.079 --> 00:35:43.199
to build a long term relationship with that bookkeeper who

675
00:35:43.280 --> 00:35:44.639
is going to be their financial guide.

676
00:35:45.440 --> 00:35:50.920
Wow, that is very interesting. So tell us if you

677
00:35:51.119 --> 00:35:56.840
had one final piece of advice that you could give

678
00:35:56.880 --> 00:36:01.880
to women entrepreneurs who want to feel more confident and

679
00:36:02.280 --> 00:36:06.239
in control of their finances, what would that advice be?

680
00:36:08.119 --> 00:36:11.440
If anyone ever told you that women aren't good with money,

681
00:36:11.840 --> 00:36:13.719
or they told you that you're not great leaders or

682
00:36:13.760 --> 00:36:16.599
you're not a managing people. That is total for lack

683
00:36:16.639 --> 00:36:20.440
of a better word, BS right, Women are fantastic with money.

684
00:36:20.440 --> 00:36:24.239
They actually often handle all the household finances. Women are

685
00:36:24.239 --> 00:36:28.599
fantastic when it comes to building successful businesses once they

686
00:36:28.639 --> 00:36:31.360
have the support that they need. The other thing is females.

687
00:36:31.440 --> 00:36:33.039
All of our female clients that have any of our

688
00:36:33.079 --> 00:36:37.199
virtual assistants, they are fantastic leaders. They do just such

689
00:36:37.199 --> 00:36:40.760
a great job of bringing that virtual assistant on, making

690
00:36:40.800 --> 00:36:43.960
them part of the team and building a lasting relationship.

691
00:36:44.000 --> 00:36:46.039
When you get the right team members, you want to

692
00:36:46.079 --> 00:36:48.320
keep them for a long time. And that's the magic

693
00:36:48.400 --> 00:36:50.280
power that I think women have a superpower.

694
00:36:50.800 --> 00:36:55.639
Absolutely absolutely, So tell us is there anything do you

695
00:36:55.719 --> 00:36:59.000
do any type of training? I know you said that

696
00:37:00.239 --> 00:37:03.480
when the person contacts you about a virtual assistant, then

697
00:37:03.519 --> 00:37:05.920
you all work with them to make sure that they

698
00:37:06.000 --> 00:37:10.480
have the right assistant helping them. So, is there anything

699
00:37:10.559 --> 00:37:13.800
that you want to tell us about anything that you

700
00:37:13.880 --> 00:37:18.480
might have coming up, Any programs or you know, training

701
00:37:18.519 --> 00:37:20.599
that you have that you want to let us know about.

702
00:37:21.280 --> 00:37:24.320
Absolutely so. If you're interested in learning more about bookkeeping

703
00:37:24.400 --> 00:37:27.679
and your finances, we host a live class twice a month.

704
00:37:28.199 --> 00:37:32.039
You can just go to Lessmathmoremoney dot com. Lessmathmore Money

705
00:37:32.079 --> 00:37:34.320
dot com and just sign up for the class. It's live.

706
00:37:34.800 --> 00:37:37.840
Genie are there to answer questions, so it's very you know,

707
00:37:38.159 --> 00:37:40.480
we're there to answer any questions you have and support

708
00:37:40.480 --> 00:37:43.199
you through the process. If you're interested in marketing, virtual

709
00:37:43.239 --> 00:37:45.000
assistance and things like that, you can go to our

710
00:37:45.000 --> 00:37:48.679
website six figure Business Coaching dot com and that's six

711
00:37:48.719 --> 00:37:51.039
Figure Business Coaching dot com and we'll talk to you

712
00:37:51.079 --> 00:37:52.400
there about some of the things we do and you

713
00:37:52.440 --> 00:37:54.440
can book a call with me if you have questions.

714
00:37:54.920 --> 00:37:57.719
Okay, so tell us again. If somebody want to reach

715
00:37:57.719 --> 00:38:01.440
out to you again to find out about what you do,

716
00:38:01.559 --> 00:38:04.559
how you do it, and maybe to get a virtual assistance,

717
00:38:04.920 --> 00:38:08.719
give us your email address and also your website again

718
00:38:08.800 --> 00:38:10.159
please sure.

719
00:38:10.159 --> 00:38:13.360
It's six Figure Business Coaching dot com and again six

720
00:38:13.519 --> 00:38:16.519
figure Business Coaching dot com and you can reach me

721
00:38:16.559 --> 00:38:20.119
at Kirsten k I R S T E N at

722
00:38:20.199 --> 00:38:22.000
six Figure Business Coaching dot com.

723
00:38:22.559 --> 00:38:24.639
Oh, Kirsten, I called you, Kristen.

724
00:38:25.239 --> 00:38:27.440
It's okay, I joke. If it starts with a K

725
00:38:27.559 --> 00:38:28.760
or a CI answer to it.

726
00:38:30.920 --> 00:38:33.719
Well, it has been a pleasure having you on the

727
00:38:33.760 --> 00:38:37.519
show telling us about all this uh, giving us all

728
00:38:37.559 --> 00:38:41.639
this financial you know, these great financial nuggets, because as

729
00:38:41.679 --> 00:38:46.159
I said, when you're starting a business, it's that's one

730
00:38:46.199 --> 00:38:48.239
of the main things you've got to be on top

731
00:38:48.280 --> 00:38:51.480
of your finances because basically that that's what you're in

732
00:38:51.559 --> 00:38:54.400
business for. You want to make money, so you want

733
00:38:54.400 --> 00:38:57.159
to make sure that it's coming in and it's going

734
00:38:57.360 --> 00:38:59.880
in the right places you know that it needs to go.

735
00:39:00.079 --> 00:39:03.039
And as you said, that you have the right write offs.

736
00:39:03.199 --> 00:39:05.400
You know, we leave sometimes we leave a lot of

737
00:39:05.400 --> 00:39:09.880
money on the table because we don't know where or

738
00:39:09.880 --> 00:39:15.400
what we should be writing off. So definitely, I would.

739
00:39:15.400 --> 00:39:18.280
Urge anyone that's viewing this show to reach out to

740
00:39:18.360 --> 00:39:21.159
you to find out more about what you do, how

741
00:39:21.199 --> 00:39:23.079
you do it, and also to set them up with

742
00:39:23.159 --> 00:39:28.079
a financial maybe a bookkeeper, virtual bookkeeper.

743
00:39:27.760 --> 00:39:29.320
To help them with their business.

744
00:39:30.039 --> 00:39:32.920
Awesome, Thank you so much, doctor Lewis. I've enjoyed this conversation.

745
00:39:33.159 --> 00:39:35.920
I love your show, by the way, Thank you so much,

746
00:39:36.000 --> 00:39:39.599
appreciate you. It's been a pleasure having you with you

747
00:39:40.400 --> 00:39:41.280
all righty.

748
00:39:41.480 --> 00:39:45.440
So now I'm just gonna let everybody know what's going on.

749
00:39:47.440 --> 00:39:51.760
What has been happening, what will be happening. I want

750
00:39:51.800 --> 00:39:55.519
to let you know that. I'm also excited that I've

751
00:39:55.519 --> 00:39:59.000
been named to the Women in Leadership Top one hundred

752
00:39:59.079 --> 00:40:04.360
lists for the twent six by the Global Publishing Media Group.

753
00:40:04.960 --> 00:40:11.800
This list recognizes influential female leaders driving change across global industries.

754
00:40:12.320 --> 00:40:15.159
This recognition is as you know, I always say it's

755
00:40:15.159 --> 00:40:19.159
bigger than me, and I always just want to make

756
00:40:19.199 --> 00:40:23.159
sure that women know that even when the room didn't

757
00:40:23.199 --> 00:40:29.639
look like her, it represents every late night, every bold decision,

758
00:40:29.840 --> 00:40:35.119
every moment we choose, you know, to be representative of

759
00:40:35.199 --> 00:40:37.880
what we do, and our voices need to be heard.

760
00:40:37.960 --> 00:40:41.000
So that's why I'm always eager to share these things

761
00:40:41.000 --> 00:40:42.679
which you let you know. If I can do it,

762
00:40:42.960 --> 00:40:45.920
you can do it too. I also received a Certificate

763
00:40:45.960 --> 00:40:49.480
of Excellence and was recognized as one of onw IT

764
00:40:49.679 --> 00:40:55.119
magazine's top women leading in excellence, authority, influence, and Legacy.

765
00:40:55.639 --> 00:40:59.679
This recognition is a testament to the profound and life

766
00:40:59.760 --> 00:41:04.840
change impact made through servant leadership in the home, community, career,

767
00:41:05.079 --> 00:41:11.000
and business. I also recently had the pleasure to be

768
00:41:11.280 --> 00:41:16.519
interviewed on her Story Circle podcast with the phenomenal host

769
00:41:16.679 --> 00:41:23.159
get Through messhe in Melbourne, Australia. Her her Story Circle

770
00:41:23.239 --> 00:41:27.840
podcast celebrates the powerful journeys of women from all walks

771
00:41:27.840 --> 00:41:32.440
of life, highlighting our triumphs, our challenges, and the defining

772
00:41:32.480 --> 00:41:36.880
moments that shape who we become as leaders. And if

773
00:41:36.920 --> 00:41:41.199
you would like to watch the episode, or you can

774
00:41:41.320 --> 00:41:45.800
go to YouTube and actually you could probably put my

775
00:41:45.920 --> 00:41:51.519
name in next to it her Story Circle Podcasts and

776
00:41:51.679 --> 00:41:54.119
it should come up. I was also honored to be

777
00:41:54.159 --> 00:42:00.000
a featured speaker at her Story International Women's Day Summer

778
00:42:00.239 --> 00:42:05.280
which took place March eight through the twelfth in Melbourne, Australia.

779
00:42:05.360 --> 00:42:07.960
And you can also see that talk if you put

780
00:42:08.440 --> 00:42:11.159
my name in the search box. If you put in

781
00:42:11.199 --> 00:42:13.400
the search box, you can put my name and you

782
00:42:13.480 --> 00:42:16.679
put it took place. I was on the ninth of

783
00:42:16.760 --> 00:42:21.960
March twenty twenty six session three her Story International Women's

784
00:42:22.039 --> 00:42:25.559
Day Online Summit. I know that's a lot, but you

785
00:42:25.719 --> 00:42:28.199
can always go back and listen to this episode and

786
00:42:28.320 --> 00:42:30.719
you can hear the whole thing as to how to

787
00:42:31.079 --> 00:42:35.719
listen to that episode. I'm still excited about the successful

788
00:42:35.760 --> 00:42:39.320
Women radio and TV show making the rank of feat

789
00:42:39.360 --> 00:42:43.639
spots list of top one hundred best career Mindset and

790
00:42:43.760 --> 00:42:48.280
Working Women Podcasts, and that we went from number sixteen

791
00:42:48.320 --> 00:42:51.440
on the list to number eleven, so we're still trying

792
00:42:51.480 --> 00:42:55.519
to move up that list. And I got to say,

793
00:42:55.599 --> 00:42:59.800
I think that's great because it highlights podcasts that empower

794
00:42:59.840 --> 00:43:05.440
women to build successful careers, navigate workplace challenges, and find

795
00:43:05.440 --> 00:43:08.920
true fulfillment in work and life. And so I am

796
00:43:08.960 --> 00:43:13.280
definitely honored to be on that list. Make sure to

797
00:43:13.639 --> 00:43:17.880
check out my book Show Up to Rise Up, Explore

798
00:43:17.920 --> 00:43:24.960
the Transformative Power of a Positive Mindset, which achieved bestseller

799
00:43:25.039 --> 00:43:29.480
status on Amazon in the Women and Business in Women

800
00:43:29.519 --> 00:43:32.760
in Business category. If you'd like to get the book,

801
00:43:32.760 --> 00:43:35.639
you could either go on my website which is www

802
00:43:35.719 --> 00:43:43.679
dot EXWSI dot com and click on bookstore and you'll

803
00:43:43.719 --> 00:43:45.800
be able to purchase it, or you could go to

804
00:43:45.960 --> 00:43:49.639
Amazon dot com. Of course, put my name in the

805
00:43:49.679 --> 00:43:53.280
search box and the book will come back up, Come

806
00:43:53.360 --> 00:43:57.880
right up. If you have not viewed my TEDx talk

807
00:43:58.119 --> 00:44:01.639
that I did in Vancouver, Canada, make sure that you

808
00:44:01.800 --> 00:44:04.599
do so the topic was show Up to Rise Up.

809
00:44:04.960 --> 00:44:09.639
You can also watch my TEDx talk on YouTube. Again,

810
00:44:09.800 --> 00:44:12.840
just put my name in the search box doctor Madlin

811
00:44:12.960 --> 00:44:16.400
and Lewis and it will come right up, or you

812
00:44:16.440 --> 00:44:19.559
can email me for the direct link at info at

813
00:44:19.679 --> 00:44:24.280
EXWSI dot com and I'll send you the direct link.

814
00:44:24.599 --> 00:44:28.760
I'm excited because we're still moving and getting views on it.

815
00:44:29.159 --> 00:44:32.280
We're now at two hundred and thirty five thousand, seven

816
00:44:32.360 --> 00:44:35.440
hundred and eighty four views, and of course you know

817
00:44:35.599 --> 00:44:39.800
my goal is one million plus views. So I want

818
00:44:39.840 --> 00:44:43.400
to thank again all of you in advance for your

819
00:44:43.440 --> 00:44:47.039
support and for those of you that have continued to support,

820
00:44:47.400 --> 00:44:52.440
continue to share, like and comment on the video. Thank

821
00:44:52.480 --> 00:44:56.079
you so much. And finally, as you know, I'm a

822
00:44:56.119 --> 00:45:01.079
contributing writer to on It magazine where I shared nuggets

823
00:45:01.119 --> 00:45:05.480
and resources every month. On It magazine is a resource

824
00:45:05.519 --> 00:45:10.840
for personal and professional developments. So make sure if you'd

825
00:45:10.920 --> 00:45:14.320
like to get a free copy of free subscription that

826
00:45:14.360 --> 00:45:19.000
you can contact me again send me an email info

827
00:45:19.119 --> 00:45:23.519
at e xw SI dot com and I will make

828
00:45:23.599 --> 00:45:30.000
sure to give you the information to subscribe to own

829
00:45:30.000 --> 00:45:34.760
It magazine Again. I want to thank my guests Ms.

830
00:45:34.800 --> 00:45:39.559
Kirsten Graham, and my views and listeners for joining me today.

831
00:45:40.079 --> 00:45:43.960
This is a successful women's show. I'm doctor Madeline Ann Lewis,

832
00:45:44.480 --> 00:45:46.320
and if you would like to reach out to me.

833
00:45:46.440 --> 00:45:51.199
You can email me at info at exw SI dot

834
00:45:51.239 --> 00:45:55.800
com while you're or go to my website www dot

835
00:45:55.880 --> 00:46:00.119
e xw SI dot com and while you're there, make

836
00:46:00.119 --> 00:46:03.800
sure you download my free three part video series on

837
00:46:03.920 --> 00:46:08.280
three things every woman should do to position herself for

838
00:46:08.519 --> 00:46:12.639
executive leadership. You can also sign up for my online

839
00:46:13.960 --> 00:46:17.039
course which is Cracked the Career Code how to Lead

840
00:46:17.119 --> 00:46:21.440
with Confidence, Charisma and Credibility. To sign up for the course,

841
00:46:21.559 --> 00:46:27.079
go to www dot crackthcreercode dot com. And again, you

842
00:46:27.119 --> 00:46:31.440
can also reach me on all the social media sites.

843
00:46:32.519 --> 00:46:36.480
Don't forget to make sure that you subscribe to our channel.

844
00:46:36.840 --> 00:46:41.440
Make sure that you share. Like this episode, we had

845
00:46:41.480 --> 00:46:47.840
some great nuggets on business financial financial information from Kirsten Graham.

846
00:46:48.760 --> 00:46:51.880
If you're an entrepreneur, you don't want to miss this information.

847
00:46:52.159 --> 00:46:55.719
So again, this is the Successful Women's Show. We're here

848
00:46:55.800 --> 00:46:59.719
every week. I am your host, doctor Madeline Anne lewis

849
00:47:00.199 --> 00:47:04.400
helping women to accelerate the path to success. Thank you

850
00:47:04.440 --> 00:47:08.480
again for joining me. I love you all to life

851
00:47:08.960 --> 00:47:13.679
and as always, be well and stay safe out there.

852
00:47:15.159 --> 00:47:18.280
This is success Successful

853
00:47:20.840 --> 00:47:44.599
Heart, sun Set Dahrise, Successful Women